Hisense, Skyworth, Changhong and Konka together "cloud" TV

In the first half of this year, domestic television manufacturers concentrated on the release of their own smart TV strategy, the second half, or the TV manufacturers, have launched a "cloud concept" television. From the intelligent television upgrade to the cloud TV, half a year of gets, is http://www.aliyun.com/zixun/aggregation/20827.html "> traditional TV manufacturer's helpless transformation or gimmick hype, The household appliance industry senior Personage thinks is the concept or is bigger than the reality.

Event

The big four a month to see the "cloud"

Yesterday, Konka in Beijing announced the introduction of the Chinese Academy of Sciences Intelligent Cloud TV. In just half a month, this is the fourth home to the cloud concept of TV manufacturers. The previous August 16, Hisense in Beijing released a personal smart TV "I ' TV", launched its own concept of cloud television. Two days later 18th, Skyworth also held a press conference in Beijing, launched the Cloud television and announced that the National Day during the year will be the mass production of the market. A week later 25th, Changhong in Shenzhen Changhong Science and Technology building held a new launch of cloud television.

These four TV machine manufacturers currently occupy half of the domestic television industry. According to Peng, the research director of the Home Appliance Industry Market Research Institute, the latest data provided to reporters show that in 1 of this year, in July, Hisense, Skyworth, Changhong and Konka four accounted for 49.15% of the domestic LCD TV sales market share.

So far, the domestic four TV manufacturers in one months involved in the "cloud." Hisense Group (Micro-Bo) chairman of Zhou, Skyworth Group President Xuebin (Micro-bo) is in person to help their company's cloud television release, the domestic color TV industry, a brother Hisense will be determined this year for the company's television business intelligence. And in the first half of this year March, the domestic television manufacturers have completed a round of intelligent television release, so this year is undoubtedly the entire television industry intelligent first.

Interpretation

Cloud TV does not belong to traditional manufacturing

For this year, the domestic television machine manufacturers of the cloud television boom, home appliances industry veteran observer Liu Buzhong that the concept is more than the actual, "now the domestic launch of the cloud TV, is actually a common TV set with a 586 computer, up to two years ago, the Internet TV upgrade, is purely gimmick hype."

Liu Buzhong said that cloud TV must be the future of the television industry, but this opportunity is not traditional TV manufacturers, but belong to mobile internet companies and IT companies. Because the cloud TV has two basic threshold, one is it software technology, second is the content of the program, the former master in the hands of international it giants, and the latter involved in intellectual property rights, are not the advantages of traditional manufacturing enterprises. So, now the domestic TV manufacturers do is for Microsoft, Google, Apple and even Lenovo into the cloud TV industry sedan work, such as the market was cooked after the heat is ripe, peach is likely to be picked by other industry companies.

(Responsible editor: The good of the Legacy)