Hitbliss lets users earn "money" by watching ads to buy high-definition video content

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I can't say advertising is getting better. But in order to attract attention, some ads are becoming interesting (for example, sharethrough.tv ads). In the final analysis, this is the era of attention consumption, whether in the game, the film embedded ads, or you want to watch the video before watching ads, advertisers have always believed that even if some ads do not have intuitive sales promotion, attention consumption will be rooted into your subconscious, affect the purchase behavior after you.

A lot of people may feel bad about being forced to read a piece of advertising before watching a video. But if the idea for a change, to see ads can earn to see High-definition video, film and television drama opportunities, users will not be more willing to? A fun start-up company called Hitbliss is doing it. The principle is simple, after downloading Hitbliss's lucrative client (Hitbliss earn), users can earn "money" by watching ads and interacting with the ads, where "money" can help you in the store (Hitbliss store) Buy the video content that you want to see. The characteristic of this is that advertising is positive for users, first of all, ads can bring benefits to users (HD video), in addition to the user's behavior is voluntary, you can only choose the channel you want to see (yes, ads also have a classification channel) and the likes of the brand, with their own attention as a currency. At the same time, this voluntary act also brings advertisers to users who are interested in them.

The final results also need to be pretty: Users can choose the movies and TV shows they want, pass the Hitbliss store to their laptops or desktops, or cable their computers to high-definition TVs, Hitbliss fully support the Windows Media Center and Apple's remote database. And if you really don't want to see ads, you can rent a movie or a show at a Hitbliss store with a real few dollars.

Remember the second episode of the first quarter of the Black Mirror, which also has a focus on spending, if you want to skip the ad you have to pay (well, does it look familiar?), if you close your eyes and cover your ears, the system warns you. This hitbliss also has, it through a number of means to know you are not watching ads. When you look at an ad, it pops up a little window and asks if you're looking, and you need to respond to it in a short time. If you turn down the volume, mute, or switch the window to another application, the ad stops and prompts you to say: You can only really see to make money.

However, Hitbliss is not really as evil as the "Black Mirror". It's kind of like a watercress FM or Pandora (so it has a nickname called the advertising pandora), if you think the ad or the brand is really not your dish and you can't stand it, you can tell Hitbliss (the equivalent of throwing it in the dumpster) that you won't see the ad again. In fact, such information is also invaluable to advertisers, allowing them to know whether their ads have been successful or not. Hitbliss also has a credit mechanism, if you can earn more "trust points" in the Hitbliss, you will be less interrupted in the process of watching the advertisement, ask if you are looking.

The current Beta version of Hitbliss has yet to charge advertisers a commission, which means that advertisers ' money (and only spending on Hitbliss) will all flow to customers ' hands. Hitbliss is currently only in the store through the user to buy video of the behavior to earn a point, but later the official version of the launch may be to the main point of access to the Advertising Commission.

Here, the value of the advertisers and consumers is attention and "money", consumers and Hitbliss replacement is "money" and entertainment consumption, but because this "money" is to be really to the content provider, so ultimately, advertisers to help users buy video, in fact, attention consumption. Hitbliss is equivalent to earning a commission as a platform for connecting advertisers and users.

Now, the interesting advertising platform has attracted advertisers such as Dr.pepper, Liberty Mutual, and stores have concentrated on content providers such as Warner Bros., NBC Universal, and Starz. Do not know that you do not agree with such advertising mode, at least, with Hitbliss users will no longer have to tangle TV stations and sites are in the ads to break TV dramas or in the TV series spots ads. If it were you, would you like to spend your attention?