Hollywood animation "Big Shot" for the Dongguan animation industry Pulse

Hundred Enterprise Site zero-distance exchange in the province's first Hong Kong and Macao Creative Park flower Fall Songshan Lake (reporter Ma Correspondent Pine Lake) in yesterday's "Focus Songshan Lake" animation industry docking activities, hundreds of companies in the field of zero-distance intimate "contact", and from Hollywood, a number of senior animation "Big Shot",　　More personally for the development of Dongguan animation industry pulse, it is recommended that enterprises must be their products positioned in the international market, thus to the global.　　At the opening of the second China International Fair on 30th, the province's first Guangdong-Hong Kong-Macao Cultural and Creative Industrial park will be officially unveiled in Songshan Lake, while the Animation Industry Summit Forum, the collection of Barbie doll show, South Korean animation bubble show, such as a number of highlights activities, will let Songshan Lake anime full of Hollywood for the animation industry brainstorming Dongguan as the country's largest animation derivative manufacturing base, of which more than 95% of the animation derivative production enterprises are Europe, the United States, Japan and other brand processing, toy exports accounted for more than 1/5 of the country. Olympic Games Fuwa, Shanghai World Expo hai Bao and Barbie dolls, Mickey Mouse, Donald Duck and other world-renowned animation brand derivative products are manufactured in Dongguan.　　But Dongguan animation enterprises where to go, and how to make mutual borrowing with manufacturing enterprises? "Enterprises must have their own culture, can present their own characteristics, for more children to bring more of their favorite animated movies or products, become children's stars." Frank Lun, a senior Hollywood entertainment producer, said at the meeting. "Businesses should do more talking to children, understand what they really need, what to do and what not to do, and what is more important than what to do."　　Kelen Merrick, a senior Hollywood animation producer, said it was also advisable to engage in interactive activities on campuses or public areas to enhance awareness, "although the Chinese market is huge, the product must be positioned in the international market to move globally".　　Hollywood senior animation director, producer Frank Lun and the International Animation Education Alliance Executive Secretary Zhengjun, Dr, suggested that enterprises in the process from product manufacturing to brand operators, it is necessary to raise the threshold, so that opponents within two or three years can not close or threaten themselves, but also to do the relevant copyright protection.　　The Hong Kong-Guangdong-Macau Creative Park will be briefed on the opening ceremony of the first Guangdong-Hong Kong-Macau Cultural Creative Industrial Experiment Park to be officially unveiled during the expo.　　According to the high standard construction of national culture industry Demonstration Park, the park is divided into five regions, such as cultural creative industry agglomeration development area, culture industry public service platform area, cultural industry leisure tourism supporting area, culture industry training Area and cultural industry financial Service area.　　The collection of Barbie doll debut in the same period, "Songshan Lake Theory" Animation Industry Summit Forum, the mainland and Taiwan experts on the animation derivative manufacturing, creative industry development business model, and how to establish international brands, how to select brand Licensing and animation enterprises docking and other hot topics discussed. The 500 collections of Barbie dolls from Singapore and France will also be on display in Songshan Lake, the first of its appearance in Guangdong province, BarbieBaby lovers can 0 distance to see "the".