"Pleasant goat" poster Sina Entertainment News of the mainland famous animation brand "Pleasant Goat and gray wolf" copyright management and owners-anime train Group, has been Hong Kong "red chip father" Leung as chairman of Hong Kong listed companies Italian Malaysia International formal acquisition. It is reported that the acquisition cost of HK $814 million to HK $1.047 billion, and this high price also makes it a Hong Kong company to the mainland animation companies to date the largest takeover case. It is revealed that between 2011 and 2016, 3 sets of "pleasant goat and gray wolf" film will be launched with 3D technology. "Pleasant Goat" series of brand value to attract "pleasant goat and gray Wolf" series of TV dramas and films has been popular with the audience's hot, its film version for more than three consecutive years in the Spring Festival schedule to set a domestic animation box office miracle: The first episode set a record of 85 million, the second episode to break the billion results, And just in 2011 Spring Festival schedule Aggressively the third episode is almost over 150 million. In addition to success in television and film, the "Pleasant goat" derivative products also include books, toys, magazines, games, food and so on, the creation of brand value is indeed very attractive. Trade does not involve film and television production It is understood that Italy and Malaysia International at the beginning of this month has disclosed a fancy in the mainland and Hong Kong are very popular "pleasant goat", is interested in acquiring its production company original Power. But the original motivation has subsequently denied the company to sell "pleasant goat" copyright. However, Italy and Malaysia did not abandon the "pleasant goat", and recently announced the price of HK $814 million to HK $1.047 billion to acquire the mainland famous animation "Pleasant Goat and gray wolf" copyright management and owner ——— anime train Group. It is reported that a number of powerful enterprises and celebrities involved in the Italy-Malaysia international issue subscription, including Li Ka-shing's Yangtze River Science and Technology, Citic Pacific, former chairman of Larry Yung and so on. However, because the "cartoon train" mainly business "pleasant goat" copyright of consumer goods licensing business, that is, the transaction does not directly involve the "Pleasant goat" series of movies and television content production business. However, the Italian MA international notice that in the future or through the "Joint brand Management Agreement", to share from the "pleasant goat" production company part of the revenue. The next 5 years will be expected to see 3 sets of 3D movies in addition, as Italy and Malaysia are good at 3D production, according to its disclosure, from 2011 to 2016 will be combined with the original power and other partners to launch 3 sets of 3D technology produced "pleasant Goat and gray wolf" film. jzb/
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