Hongbin, Rong Chong China's chairman "real estate legend"-Hongbin changed. In the eyes of outsiders, the paranoid, arrogant young people are now cautious, stable middle-aged. Although fast, fierce still is the nature of the fusion, but only in Beijing, Tianjin and Chongqing and the Yangtze River Delta layout, focus on the location of the mansion, let people feel his steady. "I am now working or living, are very calm, no longer anxious, tangled." Hongbin describes his state. The annual target from 22 billion yuan to 30 billion yuan, one by one acquisition of Greentown 9 projects, Pudong United take the Dream 轛 豛 shot of the battle is impressive. Some people say that this is the return of the king, and some people for his Khanyi, the Sun's crisis will repeat the same? June 22, Hongbin and Greentown Chairman song in Shanghai, two "idealists" hands clenched, for the plight of the green city to win breathing time, but also let the fusion to create a perfect opportunity for expansion. July 10, Beijing million Liu Plot auction, the financial creation has not become the final winner. At the end of the auction the first time, Hongbin Bo, congratulated Sinobo success. "We have our discipline, we must comply, there is great uncertainty in the market," he said. Hongbin words are more cautious, low-key. In Hongbin's own words, "rejoice in the loss of your youth and make it easier for him to compromise with reality." "Beyond Vanke" 8 years ago, Hongbin, after experiencing sunco ups and downs, the High-profile "challenger" has not been more than a word beyond. Hongbin, who shouted "Beyond Vanke" 8 years ago, has experienced a sunco ups and downs, and the High-profile Challenger has ceased to speak out. "The mistake is in the young Time" "2011, 19.2 billion yuan of sales, into the 18th place in the country." 2012, Hongbin will be a sales target of 30 billion yuan. and regulation situation, many development enterprises dilemma, Hongbin led by a lot of melting. 9 projects to buy Greentown, Rong Chuang bloodless stationed in Shanghai, to increase sales targets, Sprint real Estate "first Echelon", in the outside world, this is hongbin in the force, the king will eventually return. The only change is that the king, who has faded from the arrogance and radicalism of the year, has become more calm and confident. 5 years ago, the "real-estate madman" offered to beat all its rivals at speed, but was dramatically crushed by speed. The founder of the Sunco, 13 years, the land reserve 7.4 million square meters, the market value of more than 15 billion yuan, but fell on the eve of the dawn; this round of macro-control, the dramatic scene appears: The disappointment of those who are now infinite scenery, he sniffed the opportunity of everywhere, decisive shot. The year of the Dragon before the Spring Festival, Hongbin with the Chinese acquisition of Green Greentown China's project company's Way, song expressed their own, "at least with the money, song and his greentown can be a good year." But five years ago, Hongbin didn't have the new Year's thoughts. Nearly five years after his Sunco expansion, the abusive real-estate hacker has almost been removed from his own business. InNearly a year after the harsh investment talks with the giant crocodile Morgan Stanley of the other side of the ocean, the arrogant Hongbin had to admit that he had "failed" in Sunco, and that, in the end, the Sunco, who had crowned his glory, had changed hands with the Hong Kong businessman Dan Wei Leopard. Lenovo's chairman, Liu, and his several conversations, inadvertently predicted the fate of his more than 10 years thereafter. At the age of more than 20, Hongbin was blockbuster by Lenovo's Shang, a leader of Lenovo Young, with his superior business talent and challenging authority, but then he turned against Liu and went to prison. Liu, after his release to 500,000 yuan to help his business. In early 2004, in Sunco began the second year of national expansion, Mr Liu to Sun Chun words: "Sun too urgent, do business can not run, and in the expansion must pay attention to the capital chain, some words can not say too full." At this time the Hongbin has been very difficult to hear. He thinks he is ahead of the real estate industry's explicit rules and unspoken rules. He took the money by instalments, shortened from the land to the opening cycle and so on, the use of limited funds to the extreme, like "10 bottles of two caps." Hongbin declared: Sunco will be in 3 years after the sale of 100 billion yuan scale, so that a ride of dust to sit firmly in the position of the boss of China's industry. High-speed Sunco did not insist too long, the capital chain break, management control, Hong Kong listed, private placement in the signing on the eve of withdrawal, Hongbin to Sunco strategy of paranoia eventually he was cornered. September 2006, Hong Kong road infrastructure through the form of capital injection to obtain the majority of Sunco shares, in order to preserve Sunco brand and team, Hongbin will be his 12-year effort is almost a white to send the way out. Niemeisheng, President of the Chamber of Commerce and Industry, has been to Hongbin's home in the United States. Hongbin said to her: "Sunco is Hongbin heart forever pain." After selling Sunco for a long time, hongbin in front of his subordinates to conceal his loss. One day at the end of 2006, Hongbin and two friends in Beijing for dinner, Hongbin suddenly proposed to KTV singing. All night, he sang two songs, one is Cui Jian's "Nothing", another, or Cui Jian's "nothing". At the beginning of 2007, China Merchants Bank year-end appreciation meeting, in the difficult time Hongbin again met Liu. The old generation of entrepreneurs once again seriously said to him: "You do business are all very good, is a little, too impatient." If you keep your mind steady, I believe you can get up again. This time Mr Liu's words worked. After 3 years of vanishing from public view, October 7, 2010, four-degree Hongbin finally stood in the Hong Kong SEHK. There is no solemn and stirring intention, but financing 2.6 billion Hong Kong dollar has been reluctant. The listing comes as the real estate industry is facing a "limit purchase order" and the market environment is worse than the 2008. "Hongbin's tenacity and desire for success may be key to its successful listing," he said. One industry insider said. From 2004 Sunco failed, to 2010 IPO success, 6 years as if the fingers. "I have not been willing toBesides Sunco. "Hongbin said. "I sometimes think I am very lucky, when I made mistakes when I was young." "Hongbin to his rough experience as a summary. Hongbin had a speech in the interior, the speech was merged into the magazine and part of the publication. "People have lived very well and could not have taken risks, but have suffered hardship and failure because they chose their dreams." Although the Chinese people strive to be king, but for the dream and ideal and strive for, even if no success is worthy of all respect, because the world is driven by those who have dreams. ”
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