Hotel Network Marketing Solution four: Hims system

HIMS (Internet Marketing FX, hotel internet Marketing Comprehensive solution) system is designed to provide the hotel with a comprehensive internet marketing one-stop service, the system to C/s architecture to meet the standards of the hotel Web site, In the implementation of SEO (Search engine optimization) at the same time, according to the hotel customer demand for personalized customization, to assist the hotel to achieve business customers, travel agency customers, corporate customers, channel agents of the Independent Network marketing.

The Hims system includes content management, customer management, sales management, reservation management, informed systems, club management, frequent-flyer management, revenue management, group chain Management, where CRS (central reservation system, centralized reservation systems) is one of the core components of the system, From the interests of hotel owners and sales departments, support all types of hotel chains and chain groups to cooperate with each other, but also to support the same grade, the style of single hotel in the country to form a virtual chain, sharing users and virtual brands.

The Hims system enables the hotel to seamlessly connect with all GDS (Galileo, Sabre, Amadeus, Worldspan), domestic and international PMS systems, as well as third party websites, travel agents and companies, so that these channel guests can easily find and book 23451.html " > Hotel Products.

Hims system for the hotel to create a direct sales platform-to support the user's various booking-related operations and member management, the last minute website promotion; CRS is here to serve as a booking data supply and clearing center; Search marketing Platform Hotel (group) website is easy to be all kinds of tourism professional search engines or mainstream search engine users to find and complete the booking, operating platform-customer and sales management, chain platform-a single hotel can be hung under a number of virtual hotel chain brands, Each member hotel can also flexibly implement the cross booking fee waiver or reciprocal policy in sharing customers.

Generally speaking, the Hims system features:

1. To build the hotel Web site by the standard of the consortium: to lay a solid foundation for the hotel site SEO;

2. Self-developed CRS: to meet the entity hotel Group chain Management and virtual chain operation;

3. Open System Interface: Prepare for links to various platforms and hotel distribution channels;

4. For the hotel business to create a variety of professional management platform: convenient hotel business operation and ensure the effect;

5. Support the hotel's flexible promotional strategy: such as the last-minute promotion.