How big a gap between mobile internet and PC Internet building mode

Source: Internet
Author: User
Keywords Mobile Internet Internet China netizens mobile internet
Silicon Valley October 7 News in recent years, from the data released by the China Internet Association, the total number of Chinese Internet users in the end of 2007 has reached 210 million, China has 54% of http://www.aliyun.com/zixun/aggregation/4581.html " > Internet users have not yet reached the internet via their mobile phones, and the remaining 46% of users PDA the Internet through their mobile phones. It means that nearly 100 million of the traditional Internet users in China now have internet access via mobile phones. According to China's Internet development Statistics report as of the first half of 2008, the popularity of China's mobile phone has brought a new online model, mobile phone access to its unique convenience has been a lot of internet users recognized, At present, 253 million internet users in China, the number of Internet users using mobile phones has reached 73.05 million people, accounting for 28.9% of the total number of netizens. The number of Internet users using mobile phones increased by 22.65 million in the first half of 2008. This high growth rate is related to the rapid growth of mobile users, on the one hand, mobile operators and the promotion of the Olympic Games boom. The number of Internet users using mobile phones is more than 63% men. Compared with the December 2007, the proportion of males decreased slightly, the age of 18-24 years of Internet users, accounting for 56.1%, 30 years old and the following age group accounted for 86%, through mobile Internet is mainly the choice of young netizens.


  


The fact that mobile Internet access is not exclusive to high-end users, is becoming more and more ordinary people, especially the young population popular lifestyle.


  

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of such a huge mobile phone market reflects the huge market prospects of mobile internet in China, and the glamour of mobile marketing. How to develop the characteristic mobile Internet, how to turn over 600 million mobile communication population into the mobile Internet population, how to establish the business model which is helpful to the development of mobile Internet, is the essay method of the upstream and downstream enterprises of the whole industrial chain. Enterprises to fight for their own market, in the construction of mobile internet industry chain, the development of the Internet, promote information, the benefit of the people more extensive, the use of network information efficiency will also be improved. The development of mobile internet needs a stage of fair competition, let the enterprises who are interested in developing mobile Internet participate actively, cultivate the market together and perfect the environment of mobile Internet. Compared with the Internet, in business innovation, the Internet has incomparable advantages, but these innovative applications, often because of the lack of a reliable profit model to lose the capacity for sustainable development. Therefore, the innovation of the Internet and mobile network to combine the profit model, will be a benign development model.


  


World interconnection analyst points out that the future market size, mobile internet than the size of the PC Internet 10 times times, or even a hundredfold; market diversification, mobile Internet quality determines on the one hand will produce a lot of new markets, on the one hand let the original market become more vertical depth, on the other hand, large market and small market coexist; Mobile internet will not replace the Internet, we are about to usher in the convergence of two markets.


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