How community Web operations can be successful in detail operations

Absrtact: The community website operation is actually the popularity competition, but the popularity is unceasingly accumulates in the website operation process. There are so many websites in the Internet, each type of website is also difficult to count. Take the SEO forum, the search results in Baidu more than 500W. How to

The community website operation is actually the popularity competition, but the popularity is in the website operation process accumulates unceasingly. There are so many websites in the Internet, each type of website is also difficult to count. Take the "SEO forum", the search results in Baidu more than 500W. How to stand out from so many sites? In addition to SEO and website promotion technology, the site's real core competitiveness is actually the site operation. Many details will make the site's users or moved or disappointed, how to achieve the details of the operation of the success? The experience of making a community website based on oneself has summarized the following points.

1. Community to achieve the core needs of users of the site

Site users come to the community, often have the most basic needs, we can according to the category of our community summed up the basic needs of most people. For example Webmaster Class Forum Basic needs are generally: learning seo, hair outside the chain, site source code, links and so on. Only by implementing these basic requirements will site users stay to understand the rest of the community.

2 Community administrators to train

The managers of the community are the external representatives of our community, and what they do and do represent the community. Managers should not only maintain the positive image of the community at all times, but also deal with the same kind of situation to the same way, otherwise it will give people a sense of not standard. Especially when it comes to members ' handling. For example, delete the post must give specific reasons. And the "Please look at the version of the rules," The reason I am afraid it is difficult to convince people. This could result in a loss of users.

3. Do not set too many restrictions on members

Users are lazy, the convenience of managers often means the inconvenience of members. If because advertising too much we carry out post audit, the user experience will not be too good. A better way to manage ads is to use sensitive words to audit libraries. such as "Verification Code", "First posting time limit", "Daily posting limit" and other restrictions if all set up, you may lose a large number of users.

4. Fair and impartial

Community members are a large group, and community administrators are like law enforcers. Law enforcement is not fair when it comes to law enforcement, but we try to prevent it from happening. For example, the administrator or the administrator's friends can post ads, and ordinary members send such posts are deleted, which will undoubtedly let the community's authority is questioned. Members also feel that they are not being taken seriously and are not accepted by the community. It is not easy to be fair and impartial, and it is best to integrate the elements of fairness and justice in the construction of community culture.

5. Actively communicate with members

The community can launch a number of flag-type characters and members of the interaction, especially members of the problem, we must let it be resolved. Because the problem of membership is often not a person's problem, but a group of people's problems. We ignore a problem and may lose a group of users. Of course, things like community activities are essential.

To sum up, in fact, we are in the management of community sites, more than standing in the member's perspective to think about it. Maybe we think we're right, but members don't necessarily think so.