In recent years, the mobile internet has become more and more influential to the global economy and our daily life. In such a situation, how can SMEs innovate marketing to seek long-term development? October 28, China's Singapore National Suzhou Industrial Park, the Government of the Bureau under the leadership and supervision of the Information Industry Promotion Alliance, China Mobile Group Suzhou Branch jointly organized the "Mobile internet era of enterprise marketing" public service lectures. Lectures are senior mobile internet marketing experts, Confucianism Leopard mobile phone search founder Dr. Doong. He pointed out that enterprises to innovate the marketing model, we must seize the mobile internet, the mobile phone this new media channels, to achieve the success of differentiation.
Mobile Internet is the world's fastest growing, market potential, the most attractive prospect of emerging industries, how to use new media for enterprises to provide more efficient service? Doong, a Confucian leopard, said that the marketing media of modern enterprises have shifted from the traditional internet of newspapers, magazines, radio, television and computer to mobile internet based on hundreds of millions of mobile phones because of the large amount and convenience of mobile internet. Enterprises to develop, we must seize the new media mobile phone.
Mobile phone has become the most recent media, mobile phone can be used to brush the bus, shopping and entertainment, but also as an electronic boarding pass easy boarding and so on. Doong that small and medium-sized enterprises to develop change, it is necessary to make full use of the mobile Internet platform, through the new media will be corporate brand, products and services to the user at any time in the hands of the heart, so that users can be recorded in the brain, to achieve precision marketing. Confucianism Leopard Doong said, mobile internet in the future will become an important platform for enterprise innovation marketing, many VCs have invested heavily in the mobile phone this emerging fifth media.
Lectures, the Confucian Leopard Doong on how to use mobile Internet Platform for enterprise marketing in-depth detailed explanation, including mobile phone search engine keywords, mobile web site Alliance, mobile phone web site encyclopedia, mobile phone software game built-in corporate advertising.
In order to further promote enterprise entrepreneurial pace, active entrepreneurial atmosphere, this year, Suzhou International Science and Technology Park launched the "Sispark growth plan." Government departments and Science park free of charge series of training lectures is one of the important content, has been successfully held 11 games.
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