How does a Japanese start-up company make a O2O with an Android device?

Tencent technology Ice Dust March 25 to build a start-up companies want to service offline businesses, where the O2O opportunity can be implemented in which product forms? The Japanese start-up may be worth a reference. According to foreign media Techinasia reported that a Japanese technology company in Tokyo Hyper81 specifically for the retailer to develop a customer relationship service called MESPO application. Mespo is similar to Google Analytics, the report said, working in a very simple way. Each store that contracts with MESPO (980 yen a month) will get an Android device with a network SIM card. The device scans the QR codes appearing on the customer's phone to identify discounted information that customers can enjoy. The device can also push messages to all consumers to promote the latest promotional activities. Keiji Isogimi, CEO and founder of Hyper81, said the Mespo could understand the number of times people went to a store, what they bought and what they bought. One day, our equipment will be placed at the entrance to the store, customers can automatically receive discount information. We want these features to be online in May 2014. "he said. Up to now, a total of 450 retailers have contracted MESPO services, of which 380 are restaurants and the rest are health and hairdressing salons. Businesses are sometimes miserable, they can't find a way to communicate with consumers, they can do it with MESPO, and smartphones make it easier for them to use the technology. "At present, MESPO only focus on Japan's domestic business." In the future, Mespo hopes to expand to countries with similar cultural backgrounds and user behavior. Earlier this year, Hyper8 just received 500,000 dollars in financing.