How does a social engine help with game operations?

As an important part of game development, game operation has always been the focus of attention of all the practitioners. Practitioners often hope to further enhance the popularity and attractiveness of the game by means of external forces. But they actually ignore the inner appeal of the gamers themselves. Players want to share their perceptions through the inside of the game, and this perception can drive players to form a good circle of communication that triggers the game. This appeal is also why the social engine exists, ktplay as the first social engine in the country to help us learn more.

What is a "social engine"?

The social engine provides a complete community sharing function for players. Players can interact within the game and share them. Six-degree network theory tells us that everyone has a chain of friends, through a good chain of friends to share, can drive the entire game circle. Operators can use this relationship chain to do a good job of user sharing. In the back of the social engine, help game operators do real-time online operations by adjusting UI interfaces, prop discounts, virtual currencies, notification prompts, service activity templates, bonus sharing, landing rewards, and more. Different social combinations, resulting in different social and programs. These measures are based on the player relationship chain to share the detonated player circle.

At the same time, the social engine has the characteristic of pertinence and universality. It is specifically for hand-travel developers, suitable for the game within the player's sense of sharing, mainly for game operators to provide fast and convenient service. Social engines can also use the game's own account number, such as online games, stand-alone game, but also support other third-party sharing platform. As the country's first social engine has no direct conflict with other SDKs, this is beneficial to the wider use of social engines.

How does a social engine help with game operations?

1 to gather the players, enhance the player's sense of belonging to the game

Just now that the social engine is a complete community based on the player's inner game chain, the most basic function should be to gather the gamers. From the point of view of game stimulation, the social engine can encourage the core players to share the game in the community through the method of game reward, so as to improve the stickiness of core game, and spread the game sharing quickly, and bring the other new players active participation.

At the same time, improving the player's sense of belonging to the game is one of the goals of the social engine. Gamers know more about the fun and demand points of the game than the game operator. Players sharing their own experience, will be through the social engine to bring out the topic of the game and to propose new game requirements, this can be timely for operators to follow up, appropriate to meet and enrich the player's game needs. Players need to be valued and satisfied, to play the player's imagination and creativity, and secondly enhance the player's sense of belonging to the gaming community.

2 Prolong the game life cycle, reduce the cost of the series game promotion

From the game operation level, operators want to extend the game life cycle as much as possible. Aside from the quality of the game's content, we can improve the player's sense of achievement through the social engine. Usually, the player can easily lose interest in a broken game, but we can introduce the player achievement system through the social engine, the player may drive the new player to break down in the case of breaking the situation, thus enhance the game achievement. This allows the old player to be retained and the new player can be introduced.

On the other hand, the operators to launch the relevant series of game works through the social engine to import the original gamers, the optimal allocation of resources. This means that the use of the original series of brand reputation, can greatly reduce the cost of the promotion of the game, the use of the game community seamless import of the original series of gamers.

3 additional games to add new play

Adding new gameplay to the game is equivalent to creating new value-added products, which is good for the value of the game product. The core function of the social engine is to share internally, and it is easy to form a player's comparison mentality in sharing. This can be in the Community engine to introduce scoring rankings, props selection rankings and other Game rankings. Community rankings can be based on different characteristics of the game, such as strategy, shooting category and other specific conditions to optimize the rankings, players are easily in contrast to feel the sense of achievement and loss, so as to improve the game's gameplay.

Summary：

As a new tool of game operation, social engine has a wide application foreground. Operators can learn more by Ktplay social engine tools to detonate player circles in practice and to achieve benign community interaction.