How far can China's micro-marketing go?

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Guide: Micro-letter users burst, resulting in a variety of businesses and individuals aimed at the micro-credit market, want to rely on micro-credit microblogging platform, such as the number of users to make a fortune, these are obviously not a simple social tool, has been on business tools, but also personal media tools, social is not so simple, fingertip communication is still difficult to move forward!

Commercialization, is the key to the ultimate prosperity of each tool, may also be the root of the decline, the pure social environment has been difficult to see goodbye, Chinese-style stampede, this circle, the profit is not much, this road can go far, it is worrying! Social plus the convenience of payment, will show a false prosperity situation. A lot of people went in there empty-handed.

One: Everyone is a micro-business era, the search for customers is difficult

The industry will be called "micro-business", this is not the threshold of the business model, everyone is a micro-business, to do a micro-business is not uncommon, you are not a micro-business but people feel not fashionable, and those monthly income of tens of thousands of hundreds of thousands of of endless reports, more determined the micro-business faith At a certain time the number of micro-quotient is likely to exceed the number of real users, at that time, no need for micro-quotient. True circle of friends customers have been difficult to find, who need accurate fans, hot sales of the situation has become the micro-business boast of sales means.

Second: The large group of micro-merchants, the birth of black interest chain

The explosive growth of the micro-business has also spawned a lot of institutions and individuals who rely on the development of micro-business, many people even the micro-business is what, the most basic how to do not know, it will be kept to promote publicity, to find real fans. And behold, someone has been eyeing you, paying for the powder, paying for the promotion, wait, no customer's micro-business want to rely on such a shortcut to obtain a large number of accurate potential customers, said the potential, may have been "dive", it is difficult to become your real customers, high promotional costs, so that there is no money for the micro-business, and suffered a deep blow, I believe many people have walked this road. Of course, these so-called promotion team is the biggest profit side, and do not disclose how to operate, understand the people know.

Third: Personal micro-business model, regulatory gaps, consumer rights and interests are difficult to protect

We all know that the circle of friends to buy things such things, but there is no convincing protection, fake defective has been a lot of see, no guarantee, no after-sale, there is no protection of consumer rights. Who is willing to pay the bill? Who can afford the consequences? This is a problem many micro-merchants have to consider, and there are a lot of people who have been paid to disappear. Integrity, not every micro-business can do, there is no strong constraints, who can guarantee that the lack of integrity of the micro-quotient of consumers may be damaged and there is no right to rights, once strict supervision, micro-business or face a large area of sharp decline.

Four: The false prosperity scene, the myth shattered

Micro-business false boom scene, in fact, sales far more than other platforms, monthly income of tens of thousands of hundreds of thousands of is clearly only a small number of people's welfare, many micro-business has experienced a stampede after the difficult, dilemma, money to become agents, but not a penny earned, continue but unable to move.

Micro-quotient, this seemingly prosperous huge group, always in the difficult gradually fall into pieces, Chinese-style micro-marketing, dangerous, micro-businessman's future, where the road?

Note: This article by Xu Jiajun (micro-letter: 332989658) original, starting in cock screen (http://www.nvrenting.com) reproduced please retain the copyright and the source!