How to deal with a 3 month not restored site of the right to drop

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The author at the end of last year did a station, this April because the site home small change, resulting in the main keyword density soared to 18% and caused the site to be down right. From April to July, this site has been 3 months in Baidu without any rankings. And as a small electric business company, online sales of this channel to occupy more than 90% of product sales, the author is what measures to make the company's loss of the least?

First, let the replacement station superior

Originally entered the car lock OEM small Electric business enterprises, the reason for doing more than 2 alternate stations, the author was last June or July Baidu K-station trend K fear. Last year I was in a network company, under the close of 30 customer sites, one-time was K 1/3. Customers call the company, the company management of the responsibility issued to the first-line promotion staff, and then, in addition to no commission, but also often by customers play QQ window, telephone consultation and so on. The author at that time, for several consecutive months, QQ is basically invisible.

Do promotion, no one can guarantee that your site will never be down right. Based on this idea, the author before and after the on-line 2 backup stations, to carry out the appropriate key words card. such as the author www.mmdcws.com This station, many keywords are ranked at the bottom of the first page, or on the second front position. The advantage of choosing a substitute station is that when the main station encounters the right and other negative factors, can with less effort, can let the substitution station's rank raise to the homepage, in order to reduce the company's loss. As a substitute station, I think we should pay attention to several factors.

1, the site to cultivate the main internal strength

Since it is a substitute station, we do not have a high demand for its ranking, here we pursue the health of the site optimization, to achieve long-term stability. The author views the current optimization trend, website structure, content quality is still the core of the two factors. As a substitute station, you may wish to play a good site structure, regularly update the site unique, related articles. As the author of this replacement station, one weeks to update an article. In the chain, the author rarely hair, occasional point outside the chain, are to the main station to do outside the chain with a link added. Links are mainly to attract spiders to crawl primarily.

2, try not to put on the same server

Of course, if your server is a universal network and other stable server, you can ignore this. However, the author of the server selected by the Hong Kong host, based on the possibility of downtime, the author will be 3 sites on different servers. At the same time 3 of sites to each other chain to provide their own high-quality friends chain.

3, the replacement station as simple as possible

The author is a small company, human resources are limited, it is impossible to each alternate station is like the main station that every aspect. As a backup station, in addition to the key words card location, the most important is the role of its fuses. I think, choose a simple, easy to optimize the template, and then seriously do content, carefully avoid all kinds of optimization of excessive suspicion factors, to get search engine pro-Lai is the preferred. Similarly, the replacement station can be simple as far as possible, to maintain the user needs most, the core content can be.

Second, the opening of multi-channel traffic sources

Baidu SEO traffic is temporarily completely terminated, then the author is how to open up a number of effective flow channels?

1, Baidu bid +b2b Long Tail

Since the site is down right, Baidu traffic moment was pinched, the author let the company began Baidu bid account, let the bid to get more traffic. Facts have proved that, because the opening of Baidu bid, through the continuous optimization of the account, bringing orders and no less than through SEO.

The advantage of business-to-business is to have some long tail words, and in the long tail of the word, but also through business-to-business outside the chain to optimize the replacement station's main keyword, so stone, why not?

2, 360seo+ Taobao Retail

In addition to the domestic Baidu is 360 search, although the site was Baidu K off, but the 360 ranking still effect leverage. The goal of optimizing 360 search is to get more potential customers from 360 search, and the second is to hope that through unremitting efforts, Baidu can quickly restore the site.

I do is car parking lock, found that Taobao has peers to do the monthly sales of tens of thousands of pieces of scale. The author of the company has previously Taobao C shop, but the sales dismal, the site was K, the author will be more energy to Taobao, so that efforts to let Taobao bring more fragmented orders.

In fact, Taobao more competitive pressure than Baidu. The profit margins of the product were squeezed from the initial 200% to less than 20%, but sales are still not ideal. Based on the diversification of risk considerations, the author is still in the maintenance of the company's Taobao C store.

Third, write in the last

Although online about let Baidu quickly restore fall right site of the article there are many, because the site is down the right factors vary, and the actual situation of the site is different, further speaking, you yesterday's tactics may not be suitable for today, because Baidu's algorithm has been adjusting. such as the previous removal of optimization traces, efforts to do the content, or with a variety of small skills, such as reprinted news source site news and so can let Baidu restore, but the author has been careful to do optimization, and have the patience to wait for Baidu recovery.

Second, the introduction of traffic, the author is not not sent an e-mail, nor did not play the micro-blog and forum, but the industry is different, products. Parking Lock is a small number of popular products, destined to its flow mainly concentrated in the search engine entrance and Taobao entrance, so I still focus on these two entrances, and do some targeted marketing, but also reasonable.