How to make web traffic grow 37 times times a year

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Lead: Let the website traffic increase 37 times times in a year? You must think I'm crazy. What if I replace the question with how to get the website traffic to grow by 1% a day?

Not all entrepreneurs are aware that the site's traffic is capable of creating, managing, planning, and delivering. You just talk to the users, and more importantly, the people who pay for your product.

If I ask you how you plan to make the site traffic grow 37 times times a year, you must think I'm crazy and will get me out of my way. So what if I replace the question with how to get the website traffic to grow by 1% a day? Does that sound reasonable? The good news is: the two questions actually say the same thing. Surprised, huh?

Here are 7 things you need to do:

1, brothers, start charging. If you do not allow users to pay, then you will never know the real value of the product you build. In the end, cash is the best spokesperson for the value.

This step has made many first-time start-up people feel uncomfortable. They have been delaying payments until there is no more room to test and optimize the product. Don't be such an entrepreneur, so from now on, you can make plans for the company for at least 12-18 months.

2, determine your key indicators. Select 1-4 Key Indicators. They will be your goal. Expect things to work. It's really good. Tracking bad numbers is better than doing nothing. Consider that each indicator will require at least one months (if not complete, in 2-3 months time) fine-tuning time. After that, you need to check the data to see if they are improving.

3, do not solve the problems you have not experienced. Seriously, don't do that. This is the trap that every entrepreneur will eventually fall into. You go down to the rabbit hole because you know what the market needs, even if no one has made a similar request. I've been through this stage before. This is a good stage because you don't have to face the fact that no one is going to gossip about your proud little achievements.

4. Focus on data. If you don't have data, start collecting. It's not going to improve if you don't monitor, right? Keep in mind that numbers can always tell a lot of questions, including whether the user is involved or if the new employee training process is efficient, and so on. Your users are the protagonists of these stories, and you are the one who has the right to decide whether they (and yourself) will live happily in the future.

5. Do not repeat the work. For early companies, the biggest constraint is not money but time. Speed will determine everything about you. If you intuitively think there will be a better or quicker way, do yourself a favor and find someone with experience to learn from.

6. Communicate with your customers. They are the ones who pay you. The value you get will be huge. It is necessary to answer the user's question, but it is only a passive method. Instead, combine it with a more positive approach and contact your client to ask you how you can help. The fact that they are impressed is that you really take the time to do it and you will get an instant promoter.

7, constantly adapt to the environment. Let me repeat: it is important to contact your customers because it will help you. The first task of sales is to establish a relationship that has always been the truth, and today it is more true. People want to know about you and want to buy products from businesses that are related to their value. This will change as time changes, and it is true that you should be more flexible in adapting to this change.

If your current monthly growth rate of 10%, then to congratulate you. You eliminate some friction points, improve the product and optimize the key indicators. But startups are all around growth, right?

So the question is, what do I need to do from 3-6 months from now to continue to grow at the same rate? And how do I grow faster? Start from scratch, repeat again and again.