How large data applications affect the world

Source: Internet
Author: User
Keywords Large data large data applications He Ying

"Big Data decision" becomes a new way of decision making

Making decisions based on large data, getting value from data, and making data dominate decision-making is an unprecedented way of making decisions and is pushing the reorientation of human information management guidelines. With the increasing influence of large data analysis and predictive analysis on management decisions, the condition of relying on intuition will be radically changed.

The swine flu outbreak of 2009 Google, by looking at a large number of records of people searching the web, judged where the flu had spread a few weeks before the flu broke, so that officials in public health institutions got valuable data and made targeted action decisions, This is two weeks ahead of the CDC's judgment. The Farecast system in the United States, which is a function of the aircraft fare forecasts, through the travel site to obtain a large number of data, analysis of the 12,000 price samples within 41 days, analysis of all the specific airline ticket sales price, and forecast the current ticket prices in the future for a period of time the trend of decline, This will help virtual passengers choose the best time to buy tickets and reduce the cost of buying tickets.

"Large Data Application" promotes the deep integration of information technology and various industries

Some experts point out that large data and its analysis will change the business function of almost every industry in the next 10 years. From scientific research to health insurance, from banking to the Internet, there is an explosion of data in various fields. Of the 17 industries in the United States, there are already 15 large companies with large numbers of data, with an average of more than the amount of data owned by the Library of Congress.

In the healthcare and health industry, according to McKinsey's forecasts, if it has the relevant IT facilities, database investment and analysis capabilities, the big data in the next 10 years, the U.S. medical market will be 300 billion dollars a year new value, and cut 2/3 of the national health spending.

In the manufacturing sector, manufacturing companies will adopt IT systems for managing the product lifecycle, including computer-aided design, engineering, manufacturing, product development management tools, and digital manufacturing, and manufacturers can build a product lifecycle management platform PLM (Products Lifecycle Management), Thus the data sets of a variety of systems are integrated together to create new products.

In addition, in the fields of transportation, energy, materials, commerce and services, and even in the news media, they are also taking big data as a development opportunity to accelerate the deep integration of these industries and information technology.

"Big Data Development" drives new technologies and new applications to emerge

The application requirement of large data is the source of large data new technology development. In the near future, perhaps many original purely rely on human's own judgment domain application, eventually will be the computer system data analysis and data mining function, the general change or even replace. A small piece of appropriate information may lead to a big step in innovation; a set of data can also be used by data collectors for unimaginable applications and may even be applied in another seemingly unrelated area. With these innovative large data applications, the energy of the data will be magnified in layers.

The Semantic web (semanticweb), also known as the next-generation Internet, is actually a "Data network" (Webofdata). The semantic web is a global database network in which computers can automatically search, retrieve, and integrate information on the web, and no longer need search engines. The biggest technological change being spawned by the big data age is to reconstruct the Internet and create the next generation of Internet.

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