How local websites Create attractive quality content

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Local websites, the network of a hot industry, is also a lot of the industry is engaged in, in today's big industry are the internet giants occupy, but the local site such a niche market has left the vast number of webmaster a good opportunity. Local website's profit means mainly unifies the local merchant's advertisement, fully unifies the local characteristic to do, otherwise it is difficult to carry on the local website long-term to do, but our construction local website's process often will encounter such a question, does not know how to construct the local website content. Local site is one of the core content, only to provide users with valuable content, so that users feel helpful, this is the key to accumulate users. How to make high-quality content is the key to the long-term profitability of local sites, the following author and everyone together to explore the local site content construction of several ideas.

First: Renewing content that is closely related to local life

What is the purpose of the user coming to the website? The answer is 4 words-"Meet the demand", so the content of the site to fully meet the needs of users, especially the combination of local life characteristics, to create value for users, standing in the perspective of visitors think, what kind of content you like, what kind of you do not like, In this direction to do will slowly attract more visitors, conversion rate will rise, so as to achieve the purpose of long-term development, must not be everywhere to enrich the site ads, the article begins with the introduction of products, these are users do not like. Because of the needs of users, we provide content to meet the needs of users, which can produce value. What is the most immediate requirement for local visitors? is the demand for life, such as eating, drinking, living, line, these are the most direct is the most common demand, each place has its own culture, food characteristics, in meeting the needs of the city at the same time, but also constantly attract outsiders, so the local site must take advantage of local characteristics, Take advantage of these advantages to provide value to the users in need, for example, in XI ' an local station, you can speak large and small well-known mutton bun pipe summed up, a detailed list, both convenient for customers, but also to cooperate with merchants, similar to such a thinking too much, from the user perspective to think more.

Second: local news, gossip attract users

A good local website, the content should be fully integrated with the news resources, people in addition to basic necessities, for a variety of homely, gossip are very concerned about, for example, may see a general news your interest is 5 points, but when this news is around you, your interest index will be greatly upper , because of the character of Man, is very interested in what is happening around us. As a result, local websites should keep on providing news and have a keen sense of smell for news. For example, you can release the special activities of certain shopping malls, listing the content of special events, while reminding the surrounding residents to be aware of, and so on, such as the park, the Plaza held what exhibition, remind interested visitors can go to visit, which is the demand is the content of news, as a local site, We should give full play to the advantages of discovering local news and presenting it to the users.

Third: A not old topic-"Emotion"

Our life is made up of people, people have feelings, if someone asked the local forum what is the most attractive? The author will say is the emotion! No matter where, emotion is always the most gossip, is also the most talked about content. So, we can start an emotional column in a website or a forum, and the scope of this kind of article is very extensive, it is not only local content. Like "How to develop a long-term relationship with a woman", "What does a woman want a man to do?" These will never be outdated topics, both attractive and not a cliché, with a wide range of reading groups, but also for the local women, men's marriage, love view, write some articles, more attractive to the eyes of the local people. Of course, a similar topic too much, such as health, education, is a long-standing topic, this is also a local site, without hindering the development of our website, we can open these columns to increase visitors, add PV site.

Of course, like some well-known local television stations, newspapers and magazines, are the source of our local content, the first time to provide users with fresh, interesting, valuable content, which is a good idea of local site content construction, and finally, the original article from Xi ' an car rental company: http:// Www.xianqizu.com (xi ' an steam rental network), reproduced please keep the author link, thank you.