How local websites beat competitors

Source: Internet
Author: User

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Local portals have been booming in the past few years and are still a battlefield full of gunpowder. Now if there's a chance to go to a local site? How to beat the competition? I'll just share my thoughts briefly below. Welcome to the Brick. Now no matter what city you are in China, or even which small corner, open the local popular website, regardless of size, garbage or boutique, in short, the number is scary. Look at those sites, now if we also join in, how to base?

1. Study the operational model of local more successful local websites

First of all, focus on local influential sites, register accounts, test others related services and user experience experience. Use the document or paper to record the purpose of the website design, to see the approximate popularity of each column. Through the observation of the column, we can find what is more concerned about the user needs, which needs the resources supported by the cable, which is pure network OK and so on.

2. Screening the other side of the comparative advantage of the column to compare

Since the other people this column so fire, I will take a good look at how people operate. Because the geographical nature is limited, the general local website is the real network version which is very suitable for the local life. A good column will not only attract the popular, but also a profitable baby. When it comes to money, we have to pay attention to what people earn, advertising, activities, trading, products? After that, you will learn about the real business or personal concerns of this column. This also for my future cooperation with the merchant accumulated experience.

3. Find out what you can do better than that current best column

Analysis of some of the advantages of others, then we can not faint. Look at other people this is good, that is not bad, the results to scare themselves. This idea cannot be, not a blind, to maintain a rational. Because again formidable opponent, also has his weakness. We have to identify each other's weaknesses, but their strengths and confidence can do a better job. This is the subdivision, do the station also want to know that there are a few, can not think of a breath to eat a fat.

4. Deep digging industry chain, let oneself live more solid

Since the site has been positioned to the good, then we set out. Because every segment of the market, as long as you think about it, you will see a very long relationship between the chain and inside each other involved. Let's just grab a few of them and be able to do it well, and make more detailed things that the opponents can't do. Now I think of a sentence, put a simple thing to the extreme, is the boutique. Web site can not be too unreal, to precipitate to the reality, because people are still alive in reality.

5. The stationmaster must have the dream, but also must have the reality

Webmaster is not easy, especially personal webmaster, only one person or several people in the operation of the project, so we must have a dream, to have the spirit of invincible courage. Dream is to blame the dream, the reality is still reality. Stationmaster also wants to eat, also want to consume, so we want to integrate reality into our dream. Go!go! This world is ours! Shout out this slogan is how spectacular, we go to fight together.

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