How many common problems do corporate website promotion have?

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Since the rapid development of the network in recent years, now the corporate web site is a dime. Although now each enterprise has at least one website, but because the enterprise lacks certain technical personnel, even does not have the personnel management, the establishment Enterprise website is equal to the equipment general useless, has not brought the certain income for the company. is because too many websites, causes the network the information "to overflow", the same information competition is quite big. If an enterprise wants to make its own information on the network rumors, it can not be separated from the promotion of corporate websites, so as to enable potential customers to know our supply and demand information, can be said not to spend a trace of cost can customers automatically find to create a considerable profit. So now almost all enterprises are doing online promotion, want to be in the network of the big environment of a piece. However, due to the existence of some factors, enterprises often encounter some common problems in the network promotion.

The website keyword setting is improper when

Want to know more about the site, that is inseparable from the site's keywords, here's the key words and keywords and long tail keywords. Some enterprises without any research and investigation on the rush to join the industry's most popular keywords, such as "website construction" industry, in their own new station on the set into "website building" "Website design" and so on, other words are not considered. Some of the Web site all the keywords and descriptions are exactly the same, and even some sites have no keywords. This will not only improve the site's keyword rankings, and sometimes even reduce the flow of the site.

Second, pictures and Flash did not add a description tag

Now because the network is better, faster speed, some enterprises for the beautiful site, added a lot of pictures and flash. This will not only affect the loading speed of the site, if not add some description tag, more will affect the search engine on the site crawling and catching, so that the page included.

Third, the site has a large number of dead chain

The dead chain is the previous link can be opened, but for some reason cause now cannot open. Death chain for the site to promote the impact is very large, not only to search engine unfriendly, reduce the authority of the site, but also affect the user's experience, if a user interested in their own site, but because it can not open, it leads to loss of customers, affecting the overall interests of the company.

Four, in order to post and post

Now many enterprises are required to send a daily number of stickers, especially in the medical industry, directly to promote the network as a migrant workers outside the chain. Outside the chain is important, but the content is more important. With the continuous development of search engines, more and more pay attention to user experience, a post if not to the user point of view, even if the hair thousands of is less.

V. Lack of scientific promotion plans

Many enterprises to implement a more blind, such as the lack of a reasonable budget, stage goals and the evaluation of promotional results, resulting in the promotion of the work has been halfway, and some enterprises have spent enormous human and financial resources but not the corresponding return.

Six, impatient, quick success

Many enterprises are listening to other people say that the benefits of network promotion immediately joined the network to promote the army, did not analyze their own advantages and disadvantages will be immediately. But the optimization one months time is not, feel the effect is not obvious lose confidence or even give up. Network promotion is a steady work, only in the continuous gradual promotion, can bring unexpected results to the enterprise.

The above is the enterprise promotion work frequently encounters the question, the network promotion only according to the practice effect to formulate and the improvement plan and the method, can make the work to carry out smoothly.