How the Internet lacks user experience exposure to retain potential resources

Source: Internet
Author: User

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The market competition of the internet has not tended to the competition in the real industry, but the market is full of loopholes can be faster in the Internet to find a breakthrough, seize the opportunity to profit the target is a lot of consumer experience brought about by the accumulation of people, as long as can from this point to grasp more consumer groups, attract hundreds of millions of users, Retain potential customer groups, and can win, Kam bag hands can be taken, who's new ideas, who creative unlimited, grasp the hearts of curiosity and take heart, things are smooth, can jump shock people, standing foot of the land, Qiao won the market Kam.

I. User Experience

1. What is it that attracts users to stay on your site and watch them? The user will have to wait for their own money to spend, unless the benefits brought by the system far more than his own, otherwise the graph is the needs and interests of users.

2. The Internet is a time consuming and free to share the user experience to attract a large number of network names.

3. User experience of the exchange, can interact with the link, just like the friends around me to bring laughter.

4. One light, two people clear, ten people gather a bunch of good lively, hundred people market curiosity, thousand people must have a catch, million people together, the Internet is a can not see touch things, someone quietly came to you know, therefore, the Internet to create a popular, people exchange places, they pay attention to the place, is the value and role that he brings in/, so the temptation to create bravado is slowly taking a 10 to 10 to expand popularity.

Several ways to increase the user experience:

1. User first access to the site's bright spot, a look everywhere are advertising attraction, no bright spots, rely on the first eye of the feeling is critical, so the content of the home page is not a lot of variety, is rich, it is important to seize the needs of users, can bring fun.

2. Every day can enter this website to visit, will be one kind of what can let the netizen stick down to enter the website? Taobao shop, because I open a shop, open shop can make money, so I need to operate every day, play online games, because the strong upgrade to become higher and stronger, so I want to hurry to play every day; because I need to buy things, so every day to buy , it should be impossible? And as a shopping site, it is necessary to use another new way to guide consumers to come here every day.

3. Once a day of the lucky turntable: free random draw, get in-kind rewards as bait

4. The direct voucher of the reward cash of the daily continuous landing site.

5. As a member of the promotion of the performance, attract the number of subordinate members of the award, with the level of the variable amount of increase gift.

6. User questions, can have a large number of participation in the answer and immediately answer the exchange area.

7. Create a user experience of the stimulation, novelty, such as playing around treasure box Ah, guess the mystery Ah, play Games award ah. Ranked first prize, (recently has an activity is the net to play the floor game, ranked first free house)

8. A dollar racket, Rob Building, auction, is to win many people the most concerned about the place.

9. Upgrade the level, enjoy the treatment is not the same, give the power to upgrade the level of the daily insist to do. To the next level what is the reward, to a certain degree of treatment improved.

10. Increase the exposure of potential users, and reputation. Today, the user has become the star of our website Ah, the star of the purchase, the outstanding Contribution award Ah, the style Show award, won the number of prizes show Ah, can be drained to see the bottom of the show out.

11. Two times customer source of patronage, the first service to achieve a bit, buy something ah, give something extra ah, members birthday mail blessing, call good news, give small gifts, in the process of delivery of the scenery of the packaging, style design, such as hair cards, small jewelry, bookmark card and so on.

12. To increase the user's experience, to understand the psychological feelings that users need, to make their suggestions and ideas become a way to increase the user experience to implement.

13.

Two. The interests of consumers

1. Online transactions are focused on a reliable, real, quality assured that a guarantee, as long as the guarantee on the integrity, real, service to achieve a bit, the transaction rate of transactions greatly improved.

2. Online can bring to consumers a benefit of the matter, can quickly get their trust, and the surrounding people's recognition, send a kind of free things or, to a small gifted petty bourgeoisie or, in short, Lijiang first, after the heavy in the wooing.

3. By a lot of netizens looking for resources on the Internet, to find opportunities for projects, to find the Internet can make money to catch the idea of petty bourgeoisie, we used to advertise the money spent on them, please work with them to help us, we pay. (depending on the user, used in the consumption) such as, network promotion we are responsible for asking him to do, things handed to them for sale, money for their friends around the resources. The rewards they receive are to give us useful value to pay, to win.

Third, the internet exposure intensity. Influence, stir up the fame.

1. Feng elder sister, Sharp elder brother's thing explained a point, does not care about the appearance of the beauty, but is dares to show oneself, the characteristic one is different, is other people dare not imagine side, has never realized the side to express. Whether it is sarcasm, or ridicule, or intentional deception, operation, to the users of the fun and visual impact, can gather together lively things, the popularity of natural also soared, there has been a rise in the popularity.

2. The Internet to improve the exposure rate, is to rely on different means to carry out publicity, as long as the user has browsed traces, is the promotion of the favorable place, exposure to the view, the impression that the location is where you exist, the edge of wood carving is this truth.

3. A dollar shot seconds to kill the car, the house, who does not move, the participation of a lot of people up. In fact, the cost of what you send out is your advertising fee. The topic that people will talk about is * * Brand activities by a lucky So-and-so who won the price of a dollar, and very few people talk about * * Brand printed 100W advertising flyer overwhelming propaganda things,

4. Offline exposure, sponsorship of folk competitions, mobile phone wing of the open-air promotional methods, the figure is not the loss of money, but the market influence and active popularity. The same is "flower", as "send" more humane.

5. Single ARM, better cooperation and win, the Internet also needs cooperation: with the vast number of webmaster to establish a cooperative relationship between the patronage of personal webmaster meager strength, brought them to bring publicity, is a large scale;

6. There is a user place is the best publicity, QQ space on the message Ah, blog, spaces, all line, open daily dynamic news is a kind of exposure.

7. In a word, first pay to bring fame, influence, in the conversion for the use of fame profit. The user of the employing gas set.

The development direction of the website

A. Network PR image of the symbol, improve coverage of the influence on the internet praise, exposure to increase the intensity of

1. What kind of activity does a website hold, what sponsorship ah, List Ah, special website Ah, screenshot photograph showings

2. For each other to change advertising location Ah, exclusive site exchange, and today with a certain Web site cooperation launched what Ah, tomorrow with a webmaster cooperation what plan Ah, these are an active embodiment of the image.

3. Internet media News of a large number of exposure, to engage in soft Wen guerrillas, media magazine to intervene, to engage in a variety of media power of the momentum.

4. Advertising Alliance injected funds input, guide the size of the alliance of webmaster to hang ads, and put the ads to the site of the webmaster put into our cooperation objects,

5. Enhance the positive impact of the search speech, remove undesirable negative spoof, thus embodying the credentials of the user's real record, so as to give consumers the Valium pill,

Two. Look at the external packaging of the site, the content of a full witness the recognition of the image.

1. As a shopping site, the user is looking at a website of the formal, attention to the number of efforts, the consumption experience of the values and identity, shopping after the full range of services to improve the system. These directly affect the overall layout.

2. For example, this product display, the Internet in the end how many users are bullish on this section, interested in this section, the amount of shopping, received a bad review of the situation how? These are immediately immediate,

3. Grasp the consumer's emphasis in mind, people will have such a curious mentality and resist the temptation, once the temptation is attracted, will continue to attack. A succession of wants. For example: There is a sugar temptation, the child shout feel eat, will always want to eat. If the consumer benefits from falling from the sky for the first time, it will spread to his friends around him, and then to the human chain of 25. See the market most rushed to buy, you can not lack of this lively, not to follow the rush to buy that they are not very deficient.

4. Look comfortable, not single. Web site can think of a network game mode of operation to do, the effect will be good. such as by playing fun games to get points accumulated exchange of real ah, through the click Task Ah, daily visit,

5. The richer the content of the website, the more active and participatory the user area is, the longer the retention of the user will be. Not because of the shopping, but because of the need to insist on daily entertainment and visit.

Three. The outdoor influence of brand promotion and the affirmation of people's heart

1. Outdoor advertising, outdoor signboards, hanging ads a word expensive, TV, media, advertising is more expensive

2. Opportunistic, is the original use of advertising costs, the average distribution to consumers, free to welcome word-of-mouth recognition. The so-called "take from the customer, with the household" more practical meaningful.

3. What is the way to give them? What is the value of the promotion, and whether the promotion effect is proportional. Pay money, loss of money in the sale, clearance inventory, betray promotions, the only point is to earn popularity, in making people's recognition of products. You go into a commodity, look at a group of people in the purchase of a certain commodity, we think will be how many people rushed to buy the affirmation is good, that idle aside of no one, is the worst. The product itself consumers can not judge his good or bad, but how many others affect it?

4. Campus, teenagers, students, this part of the most spare time, but suffer from academic and work can not be merged, if can use the time of part-time students, help us fight brand, brand promotion way to guide them to earn. Recruit effective student cadres in the school to move to engage in networking, to engage in campus festival culture sponsorship; students to sell goods outside the periphery for the sale of the commission; Start the campus task, let the students finish to do, after the completion of the money received in kind award.

5. The same open shop industry intervention. Competition in the same industry can never be a single arm alone, always by other forces to complement each other and win, so, using them to add an additional amount of profit, in the opportunity to bring our brand into their sales circle, thus facilitating the agreement. Businessmen have the benefit to map, cooperation will be willing.

Article original: Shun Le Lin Shun Lok Forest http://www.xll58.cn

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