How to achieve the company's electric shock Web site rankings and network Marketing "wealth and Color"
Source: Internet
Author: User
KeywordsRealization Electric shock
Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
For enterprises, the traditional business into the network marketing new channels, has become the current commercial situation of the inevitable choice, as Ma Yun once said: "Now do not do E-commerce, five years later you will have no business." "The network has become an enterprise to carry out business can not ignore the vast blue sea, and the face of a single big Baidu search engine market pattern, Baidu has become the first choice for enterprises to carry out network marketing." Using Baidu to carry out network marketing, there are two ways: one is the enterprise in Baidu to do bidding ads, invest more money for keyword bidding ads, the other is "self-reliance", their own corporate website design and SEO optimization, so that in Baidu keyword search to get a better natural ranking. Compared with each other, the capital investment required by the bidding is obviously much higher than the "self-reliance" optimization approach.
Successful SEO optimization can help corporate websites get good keyword search rankings, the potential customer traffic through Baidu to attract their own web site, which is completed the first step to optimize the site rankings, and then how to let the enterprise's products or services successfully marketed to potential customers, is the enterprise implementation of the second step of network marketing. If you can successfully achieve the goals of these two steps, for the enterprise, it is "money color and collect", color refers to the excellent keyword ranking, and wealth refers to the success of products and services to sell out the benefits.
Website ranking optimization to win at the starting line
For those who want to achieve business marketing through the network, the first guarantee is to make their website to get excellent keyword rankings, to ensure that the optimization effect will win at the starting line. At the beginning of the implementation of the network marketing plan, a good beginning is half the success, at the beginning of the website construction from the choice of space, program selection, site optimization elements of the design must be planned orderly, to lay a good foundation in advance, to prevent the beginning of the bad caused by the change of keywords or even the transformation of the site program on the rankings and weight caused a heavy negative impact. For everything is the beginning of a new site, like a piece of white paper, you can use a wealth of optimization experience to achieve reasonable design, for the future to achieve excellent optimization results lay a good foundation.
Site ranking optimization results need to maintain
In the new site carefully designed keywords, optimization of the elements, the site after the online after the visit of Baidu will be a certain ranking, if the optimization of the basis of good will soon get a better ranking and weight, and in the development process thereafter should pay attention to the follow-up maintenance work, If in order to save time and neglect of the site management and maintenance will lead to easy to fall even by the search engine down right. To do a good job of ranking optimization effect to maintain, need to be targeted to use the industry-related high-quality original article content of the site to enhance the value of users, but also regularly exchange high correlation, good quality of the site links, regular release of high relevance of the chain, and so on, multiple-pronged, Ensure that the site's excellent optimization effect can be maintained for a long time.
Successful marketing of business needs to be good at transformation
Corporate Web sites to achieve excellent keyword search rankings, such as optimization results, means to be able to obtain high-quality potential customers from the search engines, they are attracted by the quality of content on the site, the next most critical step to these high-quality potential customers to promote the enterprise's products or services, The successful completion of the flow of marketing transformation is finally achieved successful network marketing. To achieve this critical step, the following flow conversion techniques need to be noted:
First, we should employ experienced network companies to design E-commerce modules for corporate websites at the beginning of the website construction. The focus includes a detailed display of the product or service, do a good job on the online display, the construction of online customer service module, so that the emergence of targeted customers can quickly contact the people can provide advice, and fully demonstrate the enterprise's qualifications and strength, so that the target customers quickly understand and generate trust and recognition of enterprises to promote the successful transformation of business purchase.
Second, for enterprises to build an easy to trust the brand image. The way and platform of online business is the official website of Enterprise, through this online platform to the enterprise-related qualification certificates, honor cards, corporate photos, management team photo, corporate photos, products and other materials are fully and truly displayed, and do a good job of picture processing and some perfect modification, The key to successful marketing is to enable Target customers to quickly generate and trust enterprises and products or services.
Third, pay attention to the enterprise's Internet good reputation molding. When a potential customer is emerging from the product and service of the enterprise, familiar with the Internet users will use search engines to search the relevant information, such as "So-and-So Good", "a certain product good" and other similar issues, in order to be able to obtain more people for the enterprise and product evaluation to increase their own judgment basis, In order to promote successful marketing, enterprises should also be the enterprise and products in the Internet Word-of-mouth and image to be targeted to shape, for enterprises and products, services to create a good reputation for the network, which is more conducive to enhance the user's trust, enhance the user's recognition, improve the success rate of network marketing. This article by the website Promotion optimization and network marketing expert-Hangzhou Kai Multi Network Technology Co., Ltd. http://www.qdnets.com original starting, reproduced please retain the source.
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