Absrtact: How to analyze a website's SEO situation? Know how to win, do a keyword before you want to analyze the same keywords to do the same keyword of the SEO situation, so just knew a bit of certainty, just know how to do. Let's talk about it today: how to divide
How to analyze a website's SEO situation? Know and understand to win, in doing a keyword before the same keyword to analyze the site's SEO situation, so just knew a bit of certainty, just know how to do. Today to talk about: How to analyze a website SEO situation.
Analysis of a website SEO situation everyone has their own methods, here I say is also their own method, and will be in order of importance to arrange out in sequence, of course, here is not just to say SEO, because the site of many aspects and SEO have close contact, they are mutual influence, mutual promotion, So the following analysis can be said to be a successful analysis of the site.
I. Ranking. SEO in the final analysis is to do keyword rankings, home target keyword ranking and long tail keyword rankings, if a site has a lot of keywords are ranked in the Baidu home page, so good, I said this site is a very successful optimization site. In other words, to judge a website optimization is good, see how many valuable keywords this site can be ranked in the Baidu home page, ranked on the home page, the more keywords, then the more valuable the site.
Second, the site included. Included is the premise of ranking, not included not to talk about rankings, so included is very key, but I said that the collection is not a reference to a variety of web sites, but refers to the effective between the same industry, some industries, the characteristics or products of the single decision of the site will not be a lot, so only relatively speaking, in the same industry, the number of included, Included more than possible to have more rankings.
Third, look at the structure and scale of the site. Open a Web site we can see from the structure of the homepage of the approximate size of the site, if it is a blog, open will see very simple structure layout, so the content will not be a lot; if it is CMS Content Management System website, will see the homepage daily update a large number of articles, indicating the size of the site is still relatively large; If you see the classification is very fine, and the layout of the closely-related information site, then the site will be larger. So from the structure can judge the size of a Web site, structure and the amount of content are supporting, a blog daily article number will not exceed 5, these 5 articles for a medium-sized portal site is really a drop in the bucket.
Four, outside the chain. Outside the chain is not only looking at the quantity, but also to see the quality, see a wide range, diversity, the chain of many sites are not necessarily ranked well, less than the chain of the site also has a number of the first.
Look at some intuitive data. We commonly use tools to query the site's data, these data is the most direct expression of the site's good ring, such as: snapshots, PR value, Baidu weight, home page export links, the major search engines included and reverse links, 24-hour included number, keyword density, and so on. There are statistical tools of the data is also very important, such as: the site daily access to IP, independent visitors, PV, routing key Words, routing page, the page visited, page bounce rate and so on.
Six, art. Put the art in the end is also a certain reason, because it seems that art and SEO did not have any contact, but the website art and network marketing, and user experience has a close relationship, the site to do SEO optimization has a ranking after the final or let users see, everyone likes to see neat and beautiful site page, so the user experience is critical , user experience determines the conversion rate of the site, this piece should and SEO also attention.
From the above points you can easily analyze a site SEO situation is good or bad, know the opponents of the situation, we go to a destination to do site optimization, the general odds on the larger, of course, if the opponent is too strong, I can choose to give up, because many excellent site is the team in operation, encounter the home page has several such sites , your odds are very small, or another direction, many times people are going to learn to give up, because many times the choice is more important than doing.