How to analyze and view SEO optimization from the user's point of view

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

As a webmaster we may every day for the site SEO optimization, many times our optimization strategy formulation, optimize the layout of keywords, are through the user's behavior to analyze and set up, yes, the user is our site optimization in the starting point, as a webmaster only real analysis of user behavior, Can really make the site to meet the user experience, to win the user to win the search engine is such a truth, the specific performance in which details, the following author for a detailed analysis, good, we gossip short continue to enter today's theme.

First, to the user's needs as the starting point for our website establishment.

What do we know about the purpose and meaning of our website? If you get rid of SEO optimization level, the purpose of establishing a website is to serve our customers, because there is a certain aspect of customer demand, we have to meet the needs of their own products or services to satisfy the user's need to solve the user's problem, Only your product or service solves the user's problem, users can really pay in your place, so, the site before the analysis of user needs, the fact that the user's attention to all the details, reflected in our build station and the layout of the home page in the process, such sites from the user point of view is the premise of future success.

Second, to ensure that the site can provide unique valuable information.

In fact, this point I mainly want to explain through two levels, the most fundamental point is the user level, the value of information is the embodiment of enterprise products, enterprise characteristics Services, in this product more and more homogeneous era, your service can reflect your selling point, and the difference between competitors, To provide users with special services, this is the first starting point of our information construction, and 21 we are referring to Baidu search engine algorithm requirements, Baidu's Mars program, search quality white Paper has been very clear for our webmaster to provide an example, this bright road, is to guide us in the construction of quality information and the direction of the leader, so the quality of information is the key.

Third, according to the user's preferences to build the site's homepage layout.

The home page is like a person's face, we take women as an example, why some women deep public love, some people even if very beautiful will be considered frivolous performance, the key is the connotation, the site is also a truth, women are born for men, no ugly woman only lazy woman, I do not know who said, The importance of dress for a person, and the site is a reason, through the website after the thermal diagram analysis, site keyword search source analysis, we will be timely attention to the details of users in the prominent position, user-friendly first time to find the necessary, our goal is reached, users love what? What do you hate? In addition to their own understanding of the industry, it is best to combine the site data analysis and alignment, so that the data for our layout to provide support, this is the most accurate.

Four, how to let users revisit the site's strategy analysis.

We know that sales is a long work, SEO optimization on the site weight and ranking of the promotion level is also a need for long-term accumulation, user accumulation is a truth, one-time in the present is not feasible, which requires us to pass some details to the site deliberately for the return of visitors to provide signals, In order to be able to achieve a better two times, such as the most common in the site eye-catching location to set the common micro-letter, microblogging, small features, let users into our marketing database, so that once we have the latest news information, or product information will be the first time to let customers perceive, this is the marketing strategy we need to focus on a small detail.

Finally, the author concludes that, with the continuous development of Baidu search engine, the author thinks that site optimization is not just through the content of the chain of the way, rigid, how to enhance and user interaction, so that the site into a truly active platform, This in the future site optimization and weight promotion are worthy of consideration, the significance of the site is to meet the needs of users, through the site a series of strategic adjustment to really mobilize the enthusiasm and interest of the customer is that we should focus on consideration, good, the above article from the Soup Valley Hot Springs http:// www.tangyutour.com original webmaster Network, reproduced please indicate the author copyright information, thank you for your cooperation.