How to analyze your website on the nail

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Recently very bad website has been unstable, could have entered the home page, but now there are problems, site rankings from the home page, three or four pages have fallen to the abyss, a bit dazed, stationmaster really tired, one months of hard to destroy, looking at the station, can't find the real reason, like a disease but can not find the cause of the same patient uncomfortable , the doctor is distressed, as Seoer no one does not want their website to be the top, but Seoer still have a trait, that is to fight the dead cockroach (haha), even if BD has forced us to the end of the practice, we also have indomitable spirit of death! To revive, to continue on the road, Since the site before the first page, ranking by the front, and now down the one where there is a problem, then solve the "cancer" to the site of the root of the removal! Since talking about the analysis of the site, take me this station as an example to see how to accurately pinpoint the root causes of the site, the first statement, The site's ranking factors are affected a lot, analysis should be from the site from the inside out and look, a layer does not fall anywhere!

Internal

1: First of all to see whether the title is the weight of key words in accordance with the primary and secondary relationship, there are a lot of seoer in the setting of the site title to set a very long, personally think should not exceed 40 words, and the more the word should be to do the ranking of the main keywords, the title of the word is the weight of primary and secondary points, The second is to describe whether the keyword is included in the inside, the length can not be too long, not more than 75 words for good!

2: Since the site before the ranking description of the Web site procedures or to meet a certain level of SEO standards, then the instability of the factors may be because the weight of the home page is not concentrated, the standard is to see whether the ranking of the page is more or more pages in the page! I am this station is the page to participate in ranking more, So the weight of the site between the transfer of uneven and lead to the weight of the home page is scattered seriously caused by the solution is to check the home page has no insignificant links to the pages, such as multiple occurrences of the link in the column, my home page is this appearance.

So, to give nofollow treatment, remove those extra export links, focus on the weight of the home page, at the same time in the homepage to guide the link, picture optimization is also important, I did not add keywords in alt, if necessary can also add H1 tags, home can appear several times, But not too much abuse H1 label unsafe, I am different to add on the logo, you can add in the keyword, picture Plus! Tell the search engine what is the site's main thing to quickly understand the site content to give the site a good evaluation! Each content page can only have a H1 tag! On the first page when the keyword can be done Fervent label, although < b > label the same, but fervent more favored by spiders, whether there are too many "program method" should be written as JS to call! These are the causes of the home page, the weight dispersed.

3: Look at the content is not regular updates, update by Time, included by K? My content is still relatively stable, anchor text A little more, anchor text should be appropriate!

External: is to check the link is lost, whether the chain is large area reduction, this aspect I do not have any problems!

Summary, analysis of my website ranking instability is the weight of the home page dispersed, because the updated frequency of the pages and content of the original, overnight included, the page weight is higher, and the home is relatively dispersed! So that leads to a decline in the site rankings! Find out the reason, began to carry on the homepage of the website, as well as the pages of the internal page to make corrections, how the effect is worth looking forward to Oh ....

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