How to avoid the "flaw" left by search engine

Abstract: At present, the common phenomenon of webmaster circle is how to use SEO skills to do site ranking optimization, of course, this is also a webmaster must do things. If the site does not do SEO optimization, then your site will not be in search engines to get a good

At present, the common phenomenon of webmaster circle is how to use SEO skills to do site ranking optimization, of course, this is also a webmaster must do things. If the site does not do SEO optimization, then your site will not be in search engines to get a good place. This will directly lead to, you will inevitably lose a large part of the flow source, I believe every webmaster will know that the search engine is the majority of the main source of traffic. Once a website has no traffic, the site can only be said to be a soulless body. Because, now the relevant rules of the search engine constantly improve, constantly updated, a lot of SEO skills are relying on each webmaster constant exploration, learning, grinding found. Therefore, in the whole process, there will inevitably be some ill-conceived "optimization loophole", resulting in the optimization of the "trap" appearance.

So, how to evade these search engine left "flaw", avoid such an erroneous zone? Below I want to according to personal experience, simple to do the analysis, share the discussion with you, this article only represents personal opinion, there are wrong place, also hope to get everyone's advice.

The diversity of anchor text in the station

Everyone often mentioned in the construction of the anchor text in the design of the diversity, this principle is also applicable to station optimization. In order to make the search engine better judge the content of the Web page, different articles should correspond to the anchor text of the same content. However, in the actual operation, I do not advocate to the independent content interface, the construction of anchor text diversification, because this operation, the workload is very large, but the effect received is not as obvious as expected. So I think that everyone should just need to do the inner chain anchor text construction on the directory page, the specific approach simply to the directory page of the keywords split open, sorted out the associated keywords, in the article page appears where, according to the situation, plus 32 anchor text, this is relatively simple, and the Directory page optimization, can also play a very good effect.

Two, the article page and related content page link

The weight of the article page without export link is the highest, however it is not advisable to improve the weight of the whole website. Export links within the page must be subject to the corresponding principles, for example, as the current article is mainly about SEO, then your inner pages of the relevant articles, you can SEO basic knowledge ah, SEO skills ah, SEO microblogging ah, as well as Taobao SEO and so on the form of some of the SEO from shallow to deep classification. Then, according to each category, arrange a list of related articles, here can be shown in the form of questions and answers, such as what is SEO? How to do SEO optimization? And so on these aspects advocate everybody can study under Baidu product page setting, take a closer look at Baidu know instance, A large number of related issues are assembled in each problem page. Divided into two categories: one is the problem of the main keyword aggregation list, a class is a similar list of issues. Basically swept out the associated keywords, so that the Web page has a better user experience, so that in Baidu know or the ranking on Google is also very good.

Third, reduce the link between the directory pages

The wheel chain is the link between the directories, but if you want to make the whole station ranked excellent, it's best not to do so much. The key words in many directories are often different, and once they are linked, they can lead to a decline in relevance. And it's easy to make people suspicious of cheating. You simply need to guide each directory page to the first link.

Four, the best not to form a "friendship link"

It is best not to use a keyword link between a Web page and a webpage, just like a link within a Web page. Because this is a station, to the spider's Point of view, because your station guide, crawling to climb to see are these several pages, this will produce the illusion of excessive optimization. The weight of the export link also does not work best. Therefore, it is recommended that you do not use the back chain approach. Through practice found that the station is too much interconnection, long tail keyword effect is worse.

A website has the traffic, will have the possibility to realize you originally constructs the station the goal value, but as a seoer stationmaster, continuously according to the search engine algorithm renewal and groping the SEO skill is must also be inevitable.