How to avoid the site being down right

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Now there are many webmaster found that the site is not ranked, site is down the right or was K, the webmaster did not know what causes, and just a few of my web site today back to the weight of the site, so I think I talk about what caused the site was down right, how to restore the weight of the site I am qualified.

How to avoid the site than K, the site is down right?

First you need to know what factors will cause the site to be down right. According to my observation, Baidu from the station when the platform began to basically do not K station, most of the site down right, only that link platform for friendship. (personal views such as what objections can leave a message, together to explore common progress)

Below I have enumerated a few points for everyone to reference: Although not very comprehensive but with my personal experience accumulation.

1. Links to the site by K

2. The same IP site is k

3. Site Layout Changes

4. A sharp increase in the external chain

5. Outside the chain point to you

6.robots Compose Error

7.url standardization is not in place

8.logo alt label and H1 label and keyword height repeat

9. Modify H1 Label content

10. Modify the site title tag

11. External chain anchor text and keyword height repeat

12. Server Instability

13. Collecting Content

First of all, this is not a sequence of points, these points are the site down the right one of the reasons, then how to solve these several sites down the right problem?

1. Links to the site by K

First of all need to check the friendship link, if the other side of the site is down right, the most obvious embodiment is not any keyword ranking, which requires us immediately, immediately cancel each other's links to avoid the site is implicated. I usually check the links once a day;

2. The same IP site is k

In fact, this occupies a very small part of the factors, which is also the most difficult to check a factor, when the above 12 points after all of the platoon, you have to examine this problem, the solution is I will use Chinaz tools (tool.chinaz.com/same/) Check the site IP station have what , and then check that the site is K, if the same IP on this type of gambling site I also suggest you change a virtual space. Of course, if you buy the virtual space, this is not you can decide and who on the same IP, is the space provider to decide, it is best to change the virtual space, preferably a virtual host, according to their own situation and decided.

3. Site Layout Changes

This point I suggest you if you do the site before should be planned well, if the site online, at least the first page of the keyword layout must not move, if the changes Baidu will think your site is not credible.

For example: I have a website online one months of the site keyword ranking or 100, of course, the content of the site, outside the chain are continuous hair. That's why I'm looking for it. I found the layout of this site may not be, I did not think so much, on the new planning a site layout, hurried and on-line, this online site even articles are not included.

Of course, the article does not include my changes to the site layout of the problem, there are our two knife program ape, changed the news plate and the original news plate appeared URL duplication problem.

Back to the point, think back to the original station, one months did not rank the main reason is because the keyword competition is a little bit difficult (index in 150-180), I am too eager to rank the keyword, and inadvertently the weight of the site layout.

In fact, the Web site after the layout is not easy to change, if the changes so easy to Baidu that your site is not credible, will be down right. Some people may ask now how to rank the website, after 2 months, now the keywords are ranked, the first is more than 20, a more than 30, and is ranked directly to 20-30 places, you have to ask me what I have done, every two days to send a news, one weeks a chain, so. (Customers don't want that station, now throw it in there and nobody cares)

4. A sharp increase in the external chain

As for this I can only tell you optimization is not a hurry to live, you ask me what suggestions, I suggest you Baidu search "three characteristics of the chain" and "how to achieve the three characteristics of the chain", website optimization is not a hurry to live.

5. Outside the chain point to you

Because now have to optimize the competition is very fierce, it is inevitable that competitors to the use of spam links point to you. My solution is to use Baidu's outside the chain Webmaster tools (http://zhanzhang.baidu.com/site/index) Check the chain if there is outside the chain of garbage links to you can be blocked through the garbage link, so you can avoid the malicious competition of competitors. I usually check in one weeks.

6.robots Compose Error

Write to this point I think of a word, SEO details determine success or failure, it seems to be true; I have a station I use various methods, see all kinds of reasons can not find the snapshot does not return, the site included slow reasons, finally I have an unintentional

Check the robots know, my robots in the site map link write wrong, so I modified to come back now the site has been restored to the previous style, if some students will not write a www.baidu.com/search/robots.html Baidu official said OH )

7.url standardization is not in place

In the previous article I have mentioned what is the URL normalization, we must not belittle this URL normalization, this is a common problem of many sites, and some sites the same page appeared 2 URLs, so that we can through the site map production tools, we can know whether there are 2 URLs.

8.logo alt label and H1 label and keyword height repeat

Have done 1 years of optimization should know that the logo of the alt tag and H1 tag is very important to optimize, search engine spiders identify a site is first to see the title tag, and then is to see who is the most and this keyword similar, as to how to do to make the URL and this site similar to it? I think one of the most important factors is (H1/logo ATL) As for these two days it must not be the same, the same will let search engines think you are cheating, solution: You can put the logo of the ATL tags to write the growth of the end of the keyword, and the long tail keyword contains the core keywords, as for H1 tags written as the core keywords. This avoids the question of the ALT tag of the logo and the H1 label and keywords being highly repetitive.

9. Modify H1 Label content

I have a station because the customer thinks the station rank is good wants to add 2 key words, at that time I also considered this problem, the site plus keywords should not have any problems, anyway, the title will not move so I did not care, the next day all the keywords ranked all no, after I repeatedly checked, The original is the site's H1 label default call keyword, and then I put the H1 label changed to later, and then complained about the keyword snapshot, the site after 2 weeks ranked back. So the site plus keyword is not related, the site title can not move, the site's H1 tag can not move.

10. Modify the site title tag

We have some station customers do not want to renew the fee, but the ranking is very good, it needs to be sold, will be the title of the label changed, that is, the original company name into the sale of the words, such a change in the channel page, the article page, the final page title will also follow the title of the homepage changes and changes. The result of the revision is: the contents of the content drop sharply, the ranking will slowly decline, so I suggest you in the revision of the title, the best cautious in caution, the last thing you can add in the title, it is best not to change.

11. External chain anchor text and keyword height repeat

If your friendship links, blog outside the chain, the forum signed words are an anchor text outside the chain, then you will be down right. Solution: Link Anchor text diversity

12. Server Instability

Server instability is also a slight reduction of the power of the site is one of the reasons, I am in charge of a business-to-business portal is rented by the virtual host, due to the space business space is not stable, index from more than 30,000 drop to more than 10,000, because the site can not open a few days, space instability will also lead to the site down right, I used to be in charge of another portal station to buy the server, has never been a jam, so the index has been rising.

13. Collecting Content

In fact, this is a point of view, this is only for the new station, if the old station does not exist, such as my station (domain name more than a year) there are some Internet information is completely copied over also nothing, but the new station is different, you must be high-quality false original, responsible for Baidu will think you do not trust put into the Shahe observation. It depends on each station.

Article Source: www.rooep.com/wangzhanbei-k/