How to be a product manager

Abstract: Foreword: Senior, our product's core function is to reach XXX, can use the XX technology to realize, this may be better, and, you Tube I use what technology, I can give you realize is good, you do not understand the technology, nonsense what egg? Melon XI Xi

Objective：

"Senior, we this product's core function is to achieve XXX, you can use the XX technology to achieve, so it may be better", "and, you control what I use technology, I can give you realize it, you do not understand the technology, nonsense what eggs?" Melon Xi Xi ...

"Beautiful, this UI can widen xpx, heightening xpx will look better, use XX to fix diagram software can handle more good", "amount, I know how to make, you that request too high, have temper you come, Melon wa." ”

"Handsome, in the process of operation of the network to ensure that the speed of XX", "Rely on, you know, you come to Caesar!"

"Brother, the task of this project is very tight, 15 days must be done ah", "I x, so complex features 15 days you come to show me, at least 2 months!"

............

As a product manager, I think a lot of people will have this embarrassing situation. In the product development process, we want to participate in product development projects to understand the actual situation of products, but from their own factors, we may not be too familiar with the technology, which let us very helpless.

You might say, "Microsoft CEO Steve Ballmer does not know the technology, the same is a good product manager, Alibaba Suger Teacher is the student's thing, same is the product manager of the great ..."

Yes, the same technology can become a good, excellent product manager. But how do we begin to become a product manager, especially a product manager who does not know how to do it? What do we need to do to get started? So everyone is a product manager QQ3 Group (217321695) has launched a heated discussion.

First, do not understand how you get started product manager? Need to do those preparations?

I do not know the technology, I do the sales, I was a guest, I do UI ... But, I want to be a product manager this can change the world of occupation, I want to engage in product managers this can be called "future CEO" career, I want to engage in product managers this can be a more cool to work with the company's various departments can cooperate with the job ...

What am I going to do? How do I get started?

1, read the relevant Product Manager classic introductory books, cultivate their product thinking and product methodology;

2, in life to pay attention to the details of their own to do a product. As Suger teacher said, "do more than think";

3, familiar with and understand the product manager's job responsibilities and functions, understand their positioning, in order to know exactly how to prepare;

4, on the Internet to find a group of like-minded friends, and more exchanges with them, learning their experience.

Second, do not understand the technology of product managers how to expand and upgrade their professional skills?

Product Manager is not as long as simply will think, can say, good communication can do a good job, we need to have their own professional skills to ensure the development of product work. Regardless of the Prophase product project and product design, medium-term product development, later product operation, maintenance and iteration.

Product project and product design stage: We need to boss and the department heads to preach products, so that their support and cooperation. This needs our communication ability, speech ability, product overall planning ability ...;

Product Development phase: Product Manager in the product development process, at any time and technical door of the brothers to carry out a variety of communication. Not knowing technology can sometimes put product managers in an awkward position. This requires us to understand some of the technology, which may be more convenient to communicate, or to improve the efficiency of communication;

The later stage of product operation and maintenance: After operation, the product manager needs to track and analyze the user's behavior. This requires us to have good data sensitivity and the ability of user psychoanalysis ...;

Product Iteration Stage: After analyzing the user behavior through operation, the product manager needs to upgrade the product to achieve the continuous vitality of the product. This requires us to have a good vision, good planning ability ...

So how do we improve the expertise of these product managers?

1, as much as possible with colleagues, and bosses, and users to communicate, fully understand and listen to their views and opinions;

2, understand and skilled use of product managers day-to-day work related tools, which can make the work less;

3, understand the learning products related to the technical framework, so that with the relevant staff can simply exchange ideas;

4, learn to use the mind map to carry out the overall product planning, so as to visually display the overall idea of the product;

5, enhance their sensitivity to the product, the sensitivity of the data. This can better improve and optimize the product;

6, in daily work, pay attention to the normative document.

The process of learning, should not face we do not face, even with developers steal division, stalker them to tell me about the advantages of the structure of our products.

How to communicate with technical department effectively and efficiently?

1, PRD (Product requirement Document), prototype, etc. as detailed as possible;

2, as much as possible face-to-face communication, followed by telephone communication, the last QQG communication, and then the last mail communication;

3, as far as possible to participate in the project development process, timely understanding of the project's latest situation. such as the daily morning meeting;

4, with good online real-time document collaboration tools, such as wikis, Trello and so on;

5, occasional gallant, improve in the work of coordination and cooperation in the trust, keep good relations. For example, occasionally buy a little snack to bribe the brothers in various departments;

6, the work also maintains the good relations, transforms the colleague to the friend. As long as the relationship went up, that the efficiency of the work is self-evident, there is a basic feeling, what is good to do, hehe ~ ~

Second, do not understand the technology of product managers how to become a good product manager?

Technology (mainly refers to the software development technology) is our product manager's short board. However, as a product manager, we should avoid weaknesses, as far as possible to play our own advantages to let us in the work to become excellent. So how do we play our advantage?

1, as an ordinary user, a fool-like operation of your products, listen to other people's opinions, even if it is complaining and scolding;

2. Do more projects and summarize the experience of success or failure of other projects;

3, improve experience, cultivate their own product thinking;

4, can resist pressure, can improvise, eloquence, good character, and other departments of personal good;

5, have a strong sense of responsibility, product heart;

6, to improve their business skills. Including the ability to preach, efficient communication skills, time management, documentation, and other skills.

Product Manager, a seemingly simple, noble, practical but very hard job, is the so-called "a product deep like the sea, from the struggle to the dawn." However, since we choose this profession, we must take the mentality to meet the difficulties. At the very least, we should admit ourselves first. Well, you're good!

Thanks for participating in this discussion: Meow-pd-Beijing (host), riding Wolf D sheep-pm-Chengdu, Xu Denko-pm-Nanjing, angerla-operation-Guangzhou, Blue Ice-pm-Guangzhou, dig-Assistant-Chongqing, sister-study-Hangzhou, Hsia Yang-ui-Shenzhen, Stone-operation-Zhengzhou, Small Tiger-pm-Beijing, Black-pm-Chongqing, baoxg-Internship-Wuhan, where-ue-Shanghai, Nam-pm-Shanghai, mushroom-apprentice-Beijing, mu-pm-Shenzhen, wood-products-Shanghai, small knife-pm-Hangzhou, small strange-pm-Nanjing, Lin Products-Beijing, Sea-Students-Xian, Lijiang-pm-Beijing, the sea-students-Xian, donkey-pm-Hangzhou, Zhou Zhou-pm-Hangzhou, Crown Higo-bd-Shenzhen, Liang-Students-Guangzhou, Stone-operation-Zhengzhou, red scarf-xs-hubei, soy sauce-Rose stream-su A, wheat-students-Changchun, meteor--Students-Chongqing , jerry-students-Nanning

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