How to build local portal simple strategy

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Today's topic is the local Web site. Now the local portal, the local community, gradually to the vertical industry development, transformation, because the local resources, people have a pulse, have the benefit. And polarization is also serious, cow cattle, grassroots simply can not contend. Entrepreneurship is not so simple. In fact, the local large is not invincible. Plan as follows

For example, the small fish net in Xiamen. The development of the small fish net in the 10 has also been developed in recent years. Strong. But I don't think he's invincible, crowd, a website initial orientation, direction. The object of the small fish is the office workers, housewives, of course, if the elderly will be online.

It is difficult to achieve the level of popularity of a local website without media support. The so-called word of mouth, is the best way of publicity. In fact, the beginning of the site, you can decide a lot of things.

The first is the location of the site: Local. There are also site-oriented, this is very important, a group has a group of activities, this is your propaganda point, activity point, profit point. To my analysis, now most of the local sites are more famous, are geared to office workers, housewives, business information, such as. And the webmaster itself is also a working family. Here I suggest you to be a student group. Careful observation, the majority of students to communicate with the site are set up their own, life is not long, Stationmaster graduated, various reasons, the site was scrapped. Students, is a very special group, to tap potential users, you will succeed. Primary school, basically only five or six grade children began to surf the internet, Junior high School is the key development object, think about, junior high school students have what psychology, the third, Non-mainstream, are this group. They will compare, will show off, your website content, or communicate, let them interested, let them have a sense of achievement. Well, your word of mouth is out. Junior high School three years, you can keep how much, Non-mainstream website can fire, have you studied, as a local site, you have more resources than they, easier to grasp their hearts. They are potential shares, loyal users. They like to make friends, like to play, the local most important offline activities, easier to organize.

High school students, floating relatively large, this part of the crowd is your future transformation commercialization of the battleground. Slowly, gradually, your potential strands will sprout and bloom.

College students, hey, no need to say. You can hit dozens of of them on the road. What they are, high school students come up, now seize this high school students, three years later, you do not have to worry about the college community.

Domain name Selection

As a local site, site name, domain name is very important, in the choice of time, it is best to be relevant to the local, of course, this is nonsense. But a little, better remember, easy to get to the hearts of. What kind of mascot and so on, can not find the object to see the animal world. Domain name, preferably pinyin, our local website does not need internationalization, double spell, three spell all line, like my pass net www.tongpiao.com how simple, see again remember, Netizen will not go to exchange your website, but your site name wants to let them the first time think of your URL. The choice of domain name also has a dot, COM. NET and CN General these three kinds of inside, weight high and low, netizen is familiar with the best is COM, so ah, recommend COM, other don't think. Weight, if you can register abroad is better. The price is not so bad.

Finally tell everyone: you did not fail, but temporarily did not succeed. As long as you do not admit defeat, failure is not a foregone conclusion. Stick to the end, don't give up.

Original, Author: Home Network (www.jiazhuang.com) leaf