How to carry out marketing after Olympic Games

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

According to relevant reports: tourism and other industries, with the Olympic Games, more opportunities for participation in the Olympic Games, more space, there has been a forecast of the Beijing Olympic Games (July 2008-August) The estimated number of inbound tourists 800,000 people, including the Olympic Games and an additional 250,000 people. From the tourism income, 2008 tourism Foreign exchange income will reach 4.85 billion U.S. dollars, foreign provinces and cities to Beijing tourism revenue will reach 114.8 billion yuan.

Although the data are gratifying, however, in fact, a number of tourism companies in Beijing choose to leave their employees during the Olympic Games, tourism industry insiders said: The tour guide to choose the Olympic holiday is not a few, some travel companies even the staff's annual leave in the Olympic Games, tourism companies during the Olympic season will usher in the ' Haze period '. When the Olympic Games in turn to the stock market, housing, collection markets, the tourism market has shown a different "alternative" response. Tourism industry people believe that when the real Olympic Games come, the hotel industry will usher in the spring, tourism becomes the rainy season. It's not the travel companies that want to give up the bulk of the market, but the risk of the market being greater than the gains during the Olympics.

So based on the above reasons, during the Olympic Games tourism companies should be a break, give up marketing it? Beijing network Wisdom into the Network Technology Service center that, for a rainy day, tourism companies, tourism agencies to their own marketing is at any time can not give up, but the choice of marketing methods to pay attention to knowledge, In a special time to use a special method, since the Olympic Games during peacetime use of marketing means, has been outdated, may wish to develop new ideas, choose online Marketing.

To say that two tour companies are concerned,

The first question: is not everyone unwilling to come to Beijing during the Olympic Games? The answer is certainly no, everyone wants to see Beijing Olympic Games, not to Beijing, is originated from the Olympic security issues. Then, after the Olympics, they will come. As a result, many tourists who want to come to Beijing during the Olympic Games will choose to be in Beijing after the Olympic Games, which will cause the Olympic tourism market to become unusually hot, how to grasp this part of the tourists, now the cost of advertising is too high, the effect will not be very direct. It is better to publicize from the Internet, say simple, open online marketing services, the Olympic Games after the service line out, and customers in the online timely exchange.

The second question: During the Olympic Games, foreign tourists will increase in the country, relatively speaking, domestic tourists will be reduced, is not the Chinese tourists do not want to travel? Of course not, just people do not want to join in the Olympic Games, want to go out of the door, will not make the online travel services need to increase, In fact, this is obvious. If the travel company at this time, a good grasp of network marketing, the line of their own boutique one by one show online, the characteristics of the tourist attractions one by one present, after the Olympic Games, I am afraid will let tourists flock to it.

Seek to set the truth, who understand, the more off-season to do a good job in marketing, especially online marketing work, Beijing network Zhi Cheng Http://www.bjwzc.net to the tourism industry is very familiar with the construction and operation of a number of tourism sites, such as Ya-road travel Network, unconstrained network, outbound tourism network, That is, there is a large portal site, there are thematic tourism sites, for the tourism industry Network marketing work has a complete set of services, by the tourism network industry people called Tourism marketing experts.

There are many kinds of online marketing forms of travel companies, to choose the most suitable for their company, in fact, the off-season is the Olympic Games is the tourism company's once-in-a-lifetime marketing opportunities, to know the Olympic Games during the online marketing work, is to prepare for the Olympic Games, the Olympic Games time is short, the tour company Real contest is after the Olympic Games, If you do not do online marketing work during the Olympic Games, improve their own online competitiveness, your travel companies are likely to really enter the off-season after the Olympic Games, even if the time to spend a great effort to do publicity, and will not be less than now to participate in the online marketing of the tourist club effect how much better. Why don't you move now?