How to carve out the sports economic cake based on the social network pioneering team
Source: Internet
Author: User
According to Plunkett Research, the American Center for Plancotte Studies, the big Four associations of American basketball (NBA), Baseball (MLB), hockey (NHL) and rugby (NFL) are accounted for 24 billion of dollars a year, with annual sales of sporting goods reaching $41 billion trillion, The entire U.S. sports market may have a yearly income of 3000 to 450 billion dollars. Back to our focus on technology start-ups, you should believe that some startups and their mobile apps will change the sport more or less. First I recommend a few of the sports start-ups that I've found at a recent gathering in San Francisco, and you may see what changes mobile apps will make to the way people consume sports: Thuuzthuuz is a game review application. The user can see the recent game schedule, put into the favorites, and the game to make the expectation of evaluation. You can tell your friends from when to start watching the game, or according to the evaluation of users to try to see a game, you can also recommend a game to a friend. After the game, users can comment on the game and the team. These reviews also affect the team's attention. The product of socialization and digitalization in the process of legalization and commercialization of fanduelfanduel network gambling. As the Fant West Sports website, FanDuel provides users with data on the past performance of each player, allowing users to set up their own fantasy teams and place bets for their teams and compete with other users. Since the beginning of 2012, users have won more than 50 million dollars from FanDuel. Ballpark waiter in a "Super Bowl" such a 4-hour race, queuing to buy food is a headache, often because the team long, missed a wonderful moment. Ball Park Waiter is an application that allows you to also call takeout on the pitch. Enter your credit card number and seat number on the app, and the staff will send the food to you. Ballpark Waiter's slogan is: "Every Fan's VIP Server," so that every sports fan in the process of enjoying the event to enjoy the VIP treatment services. These applications, which revolve around the "sports economy", are not far from the cash flow. FanDuel, for example, can charge a percentage of the user's winnings of more than $50 million trillion, while ballpark waiter clearly can earn revenue in the trading of every point of sale. But people would prefer to see Google and Facebook-level companies in the field of sports technology. DFJ Capital (Draper Fisher JURVETSON,DFJ) investment partner Warren Packard and Serversnetworking founder Paul Martino summed up their vision of the next sports-related application NovaKey to success: it must be based on social networks: Most sports fans who are willing to spend expensive tickets to see the game are just trying to feel good. To keep sports fans at home, it must be because you can watch the game on the Internet with friends and cheer. In addition, social networking is the key to increasing user activity. Take care of the needs of the audience: Often the audience complained that they could not see their favorite sports items, but only sports channels to broadcast what to see. American sports Channel (ESPN) is a pay channel, so for the minority sports fans, it is likely to pay the next day to watch the game playback. If the mobile applications can be real-time on-demand all kinds of competitions and pay, it will attract many small sports fans. Excavation of sports around the market: At present, the major portals have launched the sport of sports applications, so that sports fans can always pay attention to the tournament. and sports surrounding market potential can not be ignored, such as ticket business, catering business, sports souvenir business. Pingwest also asked Warren Packard and Paul Martino about their views on the Chinese sports market. They say there is a big difference between the Chinese sports market and the U.S. market, the United States is the national movement, and China is the popular star sports. The commercial value of the technological innovations that surround them are immeasurable when the Chinese appear to be superstars such as Yao Ming, Sun and Wang in non-traditional projects.
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