How to choose good domain name from the angle of domain name investment

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Remember the time before the price of millet purchase the domain name, mi.com lei in order to get this new domain name spent 3.6 million U.S. dollars (about 22.44 million yuan), recently there are rumors that Wanda Wang son constructed 60 million buy double spell domain name wanda.com.

Domestic domain name trading market more and more optimistic, many friends have the hands of a stockpile of goods domain name, often ridicule them, as long as a sky-high price, the rest of my life will not worry! Now 4-letter. com domain name is almost not unregistered, there are specialized domain search software to help manually retrieve any valuable domain name.

Say so much is to remind you Mister, Enterprise construction site domain name is very important, as open shop location is as important as the location is now more than the value of wealth, although many cases of enterprise construction station is free to send domain name and space, but do not be optimistic about domain name ownership, and spend time to choose a good domain name.

1. Choose what domain suffix

The domain name suffix is common with. com. net. cn. com.cn and so on, website promotion personnel generally think. gov (government units dedicated) >.edu (special for Educational Institutions) >.org (for public welfare organizations) >.com=.net=.cn=. Other country domain names, But the influence is not obvious, the Special Unit organization chooses the corresponding meaning domain name suffix is very necessary, for instance the school proposes the first choice. edu suffix domain name, this can enhance the visitor's approval degree. At present there are hundreds of different domain name suffixes, but commonly used or we often see these several, the pursuit of personalized domain name can be considered by the Chinese people have given special significance of domain names, such as. CC Enterprise Domain name new hot,. Me personal domain name new hot.

2. The principle of choosing a domain name

For a domain name, generally before and after are fixed, only the middle part is to reflect the domain name uniqueness, but also we need to focus on the selection of parts.

There are two principles for choosing a domain name: short and easy to remember and meaningful.

Short domain names are easier to remember, whether they are numbers or letters: 163.com,qq.com.

Domain name to be simple and clear, in line with their own brand is meaningful, meaningful domain name more easily to the visitors left a deep impression, such as: ai.com,baidu.com, for the enterprise meaningful domain name will embody the name of the enterprise, trademarks, flagship product keywords.

3. How to quickly select a good domain name

Fast positioning Select a good domain name to comply with the above principles and from the following direction to consider screening:

Reflect localization: Often someone tangled domain name choice english or pinyin, personal advice to see your customer level, the customer familiar with the English can choose, customer is not familiar with or customer is aimed at the domestic public crowd, or choose Pinyin, whether it is Baidu, Taobao or Paipai, Youku, It's easy to remember.

Reflect the industry: is the name of a certain industry, such as: Yifu, Pifa, it, PC, this type of industry generic name is the preferred industry station.

Embodies the brand: corporate Web site can be based on the company name, brand name or brand characteristics of the choice of domain name, both to protect the brand and promote the brand, most of the brand names are registered domain name, as I have the opening example, if you do not want to burn money, the brand behind add numbers, Or brand in front of the industry or area of simple spell is a good way to deal with, the number of people like the general is 5,6,8,9, that represents a good will and easy input, such as: Sdbohua (Shandong Sinoexpo), bohua88.

Embodies the main keyword: from the angle of SEO, Baidu Search relevance factors on the ranking is very influential, especially the relevance of the domain name, it is recommended that the main marketing keyword to do the domain name, on the one hand to help search rankings, on the other hand, also in line with the significance of the value of the principle Laolingxiaozao (Leling jujube).

Creative Domain name: Create a unique domain name, new vocabulary and other domain names.

Meaningful and hit the site theme of the domain name, in addition to easy to remember, easy to promote, but also easy to include, such as: the domain name containing SEO will be more conducive to SEO.

4. Some suggestions on domain name registration

Proposed domain name registration do not register for one year, it is easy to forget to renew by someone else registered to go. Double spell CN domain name yiming.cn made such a land level error, the original holder is not due to expire in a timely manner by domestic domain name registration registered.

The proposed different suffix domain name is registered, the correlation domain name all registers down, the domain name annual fee in dozens of to hundreds of yuan, the investment cost is relatively low, can better protect own brand, also can make the user easier to find you, moreover also is a good domain name investment.

Multiple domain names point to the same site when a primary domain name, the other 301 redirect can be.

Reproduced in this article, please retain the author: Jin Joling