How to choose the key words of the product correctly

Source: Internet
Author: User

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Keyword is a website seo process of one of the most important elements, the correct choice of keywords can let you achieve the goal of SEO smoothly. Keywords cannot be determined by seoer subjective consciousness, but by search engines, which must be the search habits of search engine users. We can use the search engine itself for reference.

For a corporate website, the best keyword is the name of the enterprise, because the enterprise to sell is the product, if a company can put its own product name to do up he can have a higher conversion rate. But if the product name is too professional will not meet the customer's use habits, should be appropriate weakening, refinement (that is, the keyword extension, can add regional, organizational, functional modification) that is too professional words do not do. Then how to set the Enterprise key words? We follow Nanning love to ask webmaster together to understand:

First of all, we open our website product Services list, from beginning to end of our site to see the products, and then with Notepad separately recorded, extract a product, stop to think about the following questions:

1. Our company's products/services will be used in what areas (both industry; for example: If the company is doing is the production of sentry products, from the raw materials to see, then the industry classification we belong to the hardware category; From the use, we can also belong to the transport facilities category.

2. Our products where people will use (that is, the region, or for example, our products "sentry box" can be applied to the community, colleges, car parks, high-speed toll stations, banks, etc.)

3. What are the characteristics of this product (both product function, booth for prolonged use, can be used to protect staff not to be rain ...)

4. When my potential customers look for this product on search engines, what are the key words it might use? (both Internet search habits)

Next, follow the way you set up your keywords:

The first type: region + keywords;

Industry + keywords;

Modifier words + keywords;

function + Keywords

The second type: region + industry + keywords;

Area + modifier words + keywords;

Industry + modifier words + keywords;

Area + function + Keywords

The third type: area + keyword + suffix;

Industry + keywords + suffix

function + keyword + suffix

Modifier + word + suffix

Fourth: keyword + area + suffix

Keyword + industry + suffix

Keyword + function + suffix

Key words + modifiers + suffix

So what modifiers? modifier is the description of the key words, such as: Second-hand, discount, the best, special, biggest, high-quality, the largest, the latest, hot, popular, most affordable, cheapest, best, most favorable, high yield, gorgeous, fashionable .... Wait a minute

What is suffix: suffix is to increase the value of the attribute of the keyword, for example: companies, manufacturers, production plants, manufacturers, suppliers, suppliers, prices, stores, point-of-sale, manufacturers, service point rental, leasing, institutions, groups, alliances, retail outlets, wholesalers, centers, research institutes, general agents, shops, chains, communes, sales department , studios, agents, franchise stores, franchisees 、...... Wait a minute

This keyword design of four ways can be used in any way two or more to form a new keyword, such as the key word sentry area Shenzhen Longhua industry hardware (traffic) function to cover the wind and rain, so that the above words can be composed of several different keywords:

A Shenzhen Longhua Sentry box wholesaler

B the production price of Longhua Sentry box

C Shenzhen Longhua Sentry box Manufacturer

D the best booth manufacturer and so on

As soon as you find the answer, write down the words that you think of. Repeat these steps to create a unique list of keywords for each of your products. You will have a complete list of keywords, and there will be unexpected receipts!

How to choose the right product keywords, by love to ask the network original http://aiwen.daqiso.com/download Please specify, thank you!

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