How to control the promotion cost effectively

Believe that there have been Baidu bidding experience webmaster should understand that if the Baidu bid can not be the case then the loss will be quite serious. Because the bidders do not know what to spend a lot of wrong money, and then find some professional Baidu bidding talent to manage, this just control the budget, and on the original basis also added a lot of words, the information coverage is broader, through the successful Baidu bid promotion, the study Abroad company to do more and more, the annual performance has exceeded billion. So Baidu bid must be reasonable to plan and layout, so that can realize the maximization of cost utilization, below we will come through the company's situation analysis of how Baidu bid cost control to the lowest. &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; 1, the second should be divided into the Baidu auction day and night two accounts at the same time, may have a lot of friends will be puzzled, why would this be done? Watch Baidu bid friends know that the day to bid a lot of enterprises, and the night to bid on almost no, so if we use the day's auction account to promote, Then the price must be the day's price, it will be much higher. And with another account in the evening to bid, because there is no competitor, we will use a very low price on it, so as to save a small amount of promotional costs.   2, in the set to promote the key words, should look at the situation of Baidu Index, Baidu index inside the provinces of the search, we can according to this data to determine the direction of our promotion. For example, we are targeted at the province's customers, then we will only open the province can be, there is no need to open other provinces, so that the cost of the promotion of wasted.   Through the above two points of analysis, I believe that we basically have some ideas, the general enterprise promotion time for the morning eight to five o'clock in the afternoon, this is and the company's working time is basically corresponding. We can make full use of this time difference, so as to promote the effect of more obvious and concessions, so that both enterprises save money, and will not appear on the promotion of the gap, greatly reduce the cost of promotion of enterprises.   keywords in the selection should pay attention to place   A, first of all to determine the core keywords of the enterprise, the key words set to exact match, if sufficient funds can be set phrase matching, but do not remember to set for a wide range of matching, unless it is to promote the brand does not love money, Otherwise, soon the money in the Baidu account will be finished.   II, we can get some types of questioning keywords and core keyword combination, which will greatly increase the user's browsing volume, some enterprises on the long tail of the key words do not pay attention, then will lose a lot of customers. Want to have the strength of the enterprise can put these long tail words also use up, so as to avoid the competition of other enterprises, but also for themselves to bring a reliable user base.   Small head bidding software provides trial writing.   Service Hotline: 025-68781227   on duty qq:1966359893   in person to provide full technical support.   Official Address: www.ppctui.com