How to coordinate the webmaster between search engine and user experience

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Some people say that the station is to give users with their own friends share the same hobby, then the search engine in this webmaster's mind occupies a secondary position, and for those who think to do the station is to bring traffic from the search engine, thereby using the Alliance ads and window ads to make money for the webmaster, search engine is God, is the food and clothing parents, and the user is to come and go, let search engines to bring to the site and attract them to click on ads or "window" profit "tool." In the face of such two "extremes", search engines and users obviously stand at opposite ends of each other. And in the two more extreme between the webmaster, of course, there is a more "mean" webmaster, they may have been because of the hobby and chose to build a station, but also in the process of building a site can be found through the search engine to bring traffic to convert flow to profit, then for them, What you need to consider is how to balance the relationship between the search engine and the user experience.

In fact, between the search engine and user experience, is not necessarily a contradictory relationship, they appear to be in the Web site development in the two directions of the two ends, and in fact not only not completely antagonistic relationship, more time can be mutually dependent on each other for promotion. How to coordinate and promote the relationship between the two, is a qualified webmaster should consider the problem, and in the process of doing the station, the coordination of both, through both the harvest "win" situation is also not difficult, and this should be the webmaster to do the direction of the station should be.

The optimization of search engine originates from the good habit of stationmaster.

In fact, for search engine optimization, some of the webmaster to build a hobby does not have to pay special attention to how to optimize for the search engine. In fact, good search engine optimization is often from the webmaster to do the good habit of the station, for example, webmaster for the content of the site and carefully prepared, the content published in the site is more original content, and less repetitive content, for the site's procedures to choose to use a mature and good structure of the construction of the station system, For the external chain of the site to build value and exchange some high-quality links, etc., while the process of building the station to pay attention to the regular update of the content, this makes the search engine special attention to have these excellent habits of the site, thus attracting the search engine spiders quite frequent patronage, for the weight of the site, Ranked and included are very important to help, played a good impact.

And so pay attention to the original content and more regular content update site, for the site's users are also very attractive, users will have a good appeal, so that users can get the required content, but also because of the frequent updates of the site to develop regular visits to the site, get updated content of the habit, This will help to convert users to the site's loyal users, thereby ensuring a stable flow of the site, while improving the site's reputation and influence, through the user's Word-of-mouth spread for the site to bring more high-quality potential user groups.

The emphasis on user experience will certainly benefit the search engine optimization.

Similarly, as an interest in the site webmaster, for the content of the high priority is both objectively and in fact will be beneficial to search engine optimization. User experience of the acquisition is based on the site to provide users with simple and practical functions as a prerequisite, in order to create a concise and Easy-to-use Web site interface and functions, then need to choose the code simple and rapid and stable, functional and practical Web site is not complicated, the site structure clear and easy to find features, These features will constitute a concise and practical for users of the excellent web site, and such a site for the search engine is also very friendly, focused and easy to understand and crawl. Therefore, the emphasis on user experience will also benefit from search engine optimization.

In addition, the emphasis on user experience, and search engine optimization are mutually dependent and promote. Good search engine optimization will be found in the search results page of the site's summary information and title description and other key information, the quality of the information will directly affect the user to decide whether to click on the site to see the specific details of the content, when the quality of content for the site to bring the value of this reflected, Allow users to search the page can see the quality of the site content features, for the next step to attract users to click to open the Site page, find specific content, and increase PV, increase the depth of access to the site, have great help.

This shows that the webmaster face the choice between search engine and user experience, do not have to choose only one and give up the other, in fact, between the two have a mutual promotion and conflict of relations, as long as the characteristics of their own website and content, from high-quality content to start, grasp the regularity of site construction updates and site structure control, can also grasp the Web site for the search engine optimization effect, so as to ensure that between the two received the effect. This article by the gas boiler http://www.guolu188.com original, reprint please keep.