How to create a powerful tool for network promotion Writing high quality soft paper

Source: Internet
Author: User

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It is well known that soft text is characterized by soft, so how to explain the soft word? To put it simply, the gentle trap is to implant the message we want to transmit into the brain of the target population and potential clients without any precaution, and to form an impact that forms an unconscious spread.

The role of high quality soft text is self-evident, so how can we create the soft text we want? "to discuss with you, as the saying goes, the knife is not mistakenly cut wood workers, we do not talk about how to write a specific kind of soft text, we first study under the load of soft wen environment." A few days ago to hear the push of a founder Mr. Kun talked about his own summary of the marketing of the seven-step guide to the law, I feel very reasonable, to share with you (here mainly for the soft text):

1. Purpose, we do seo or soft wen, its purpose is to serve the establishment of the brand or network sales. Then, we have to know what our purpose is to promote our brand or promote our promotional activities and so on, with a clear purpose, we can achieve targeted.

2. Users, in terms of soft, we target the crowd is what, different people must have a different preferences, to be able to have objective result.

3. Where is the user, good soft text if the host platform dislocation, the same can not have a good effect. This involves accurate problems, as long as the platform to find the crowd, in order to achieve a multiplier effect.

4. The characteristics of the user, the soft paper carries the product or brand information we want to promote, but we have to carry out the appropriate packaging, packaged in order to meet the user characteristics of the information displayed in the eyes of the target audience.

5. What to impress customers, in terms of soft, with the 2nd, 4th is unified, soft text to the very attractive.

6. Determine the strategy method, soft Wen can not just a single article, stragglers doomed to become a major event, there are plans to have the steps, and timely monitoring adjustment.

7. Speaking of a method to achieve the ultimate, this soft wen also has a certain guiding significance, we in the determination of the strategy of the time to pay attention to, can not be tasted, digging the story of the well, we all know it!

The above is Mr. Jiang's summary of the seven-step guidance method, I believe that after the heart more or less have some ideas. Yes, the method is dead, the idea is alive, only open the train of thought can not find the right way?

Soft writing is actually very simple, we do not need to be like a writer so wonderfully, gorgeous rhetoric handy, our goal is to impress the viewer, we want to pass the information implanted in the viewer's brain and form spontaneous transmission. To make a summary: The soft writing lies in the idea, lies in the product own characteristic grasping, lies in the target crowd and the potential customer's front, lies in the monitoring adjustment and the follow-up strength continuous advancement.

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