How to deal with website revision

Absrtact: As a webmaster, will inevitably encounter the site revision of the situation, and sometimes need to change the domain name, sometimes need to change the template, sometimes need to change the program to change the server and so on, but another problem will appear, a site has a big change,

As a webmaster, will inevitably encounter the site revision of the situation, and sometimes need to change the domain name, sometimes need to change the template, and sometimes need to change the program to change the server and so on, but another problem will follow, a site has a big change, the search engine on its response will be how? If the site revision when some of the more comprehensive, it is all right, if some details do not take into account, light punishment, K station, I believe this is not every webmaster is willing to see the situation, here, for everyone to say how to deal with the site revision.

First, 301 Applications

This 301 is amazing for Web site revision, Baidu and Google officials have clearly pointed out that the site to replace the domain name when the use of this technique can be as much as possible to retain the weight of the site, since it can be a good experience for users, when users visit the old content, you can guide users to the new site, Secondly also will tell search engine new website address where, convenient weight transfer.

Second, the application of the 503 return code

At the time of the website change program, or the server, it is inevitable that the site can not access the situation, this time if the site open on the Internet, it is very unwise, if the user access can not open the site is a bad situation, if at this time, search engine spiders just visit your site, will return 404 of the status code, if this situation occurs many times, it is very easy to appear in the site by K, 503 This code can be a good solution to this problem, 503 can tell Baidu Spider, this site temporarily can not visit, please come back some time.

Third, the normalization of URLs

After the website revision, the biggest problem in the station is the change of the URL of the website, if the site after the change of the URL, the same content has a new URL, you need to the old content 301 to the new URL, do not let the site appear irregular URL phenomenon, a number of URLs corresponding to a content, or multiple URLs to deal with the content, remember that a Web page content can only be one and only a URL, whether static or dynamic.

The standardization of title

Relative to the URL, another point is also need to pay attention to the place, that is the title of the site, and some sites, especially the enterprise station is even more, the whole station only one of the same title seriously affected the user experience, the search engine is also unfriendly, if the revision appeared after this situation, is very bad, each content, It's best to have another independent title.

Five, can increase, avoid modification

For a website, adding content will not cause the search engine's aversion, a website rich content and function is a good phenomenon, but if the original on the basis of modification, there is a certain risk, in the process of website revision, to avoid drastic changes, can not change, should not, can be appropriate increase.