How to determine the site is suitable for long tail or subject according to the source channel and conversion rate of website traffic

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With the growth of netizens, Internet sites also increased, a lot of white-collar workers, students and so on have joined the Internet Army, in the face of more and more people build stations, Internet Web site operation has also appeared more and more competitive, before making a website is to make money, and now do the site may compensate domain name, compensation space, compensation time, According to the current development trend of the Internet, not all sites are suitable for the key keywords, such as the search "website" The word, this class of subjects is not personal webmaster can do up, so webmaster in the Internet to build the industry first thing is to judge their own site is suitable for long tail words or the key words, This will be able to work on the title and description of the site.

First, to determine the type of site industry

Different industries have different practices, such as what you want to do is the technical Web site, then the best technology site word positioning is related to technical words, such as the two-level builders, two-level construction division test network, two-class construction management, and so on, but if you want to do the local site, then the site's flow of words import will certainly choose * * * Local network, * * * Life Network, from these points we can see that the choice of different industries site keyword is certainly not the same, so webmaster friends in the site flow source analysis before the first step is to judge their own site industry category, only to their own site industry to make reasonable judgments, This will be able to provide power on the future development of the website.

Second, analyze the strength and status of competitors

The more competitors, the more competitive their websites are, and want to introduce more of their own web site traffic, then as a webmaster also need to their own industry competitors analysis, analysis of the competitor's website title, description, in the analysis of the competitiveness of the comprehensive strength and status, the following we take "electrothermal clothing" this term, for example, When we searched for the word electrothermal, if you find that the top five Baidu website will be the word electrothermal clothing in front of the title, after entering the site to observe these sites, if you find that these sites are basically weekly adhere to update the article, then this main keyword as a later site is basically impossible to exceed the previous site And you're searching for the electric suit, okay? Electrothermal service prices and other words, if you find this kind of words Baidu included a small number of pages in front of the site, its long tail words are not complete, then this kind of words is optional, so please webmaster Please note: In the choice of Web site traffic channel problem, Webmaster friends must also analyze the strength and status of competitors.

Third, analyze the main words and the development trend of long tail words

After a comprehensive analysis of the industry itself and the competitive web site, webmaster Friends also have to the industry-owned subjects and long tail words for analysis, through the comparison between the word and the long tail, we can judge the development trend of the two in the future, see which kind of words have greater potential for future development, and we still take the word "electrothermal clothing" as an example, Stationmaster you can analyze electric suit and electric suit good? Search volume, see the last three months of search volume which word changes more, the change of the word to show that it is very active, this kind of word development trend is also bigger.

This article is written here, I believe that the webmaster read the above three points can be able to master the choice of their website words, word direction decided, webmaster also can not careless, to further the choice of the direction of the words of the choice and description of the title, do a good job of these webmaster your Word analysis task is completed, Through the establishment of these can be step-by-step to establish the site flow of the introduction channel. This article comes from the http://www.bulie.cc/hunting device, reprint please keep the author link, thank you.