November 2008, Groupon was founded in Chicago, the United States, to buy customers for the business selling point. Unique: Push only one discount product per day, each day limit to shoot one time, discount products must be the type of service, the service has regional, offline sales team scale far beyond the online team. Forbes magazine rated it as "the fastest-growing company in history", and Time magazine selected it as one of the top 50 sites of the year, and the New York Times said it could be the craziest Internet company in history.
November 2008, Groupon was founded in Chicago, USA
January, China's first group buying site full online line
March, the United States Group Network, 24 coupons, taobao "Poly cost-effective", group of the United States and other online group purchase website
April, group buying navigation website was established
June, the portal began to set foot in the group buying market, Sohu Love Family group, Tencent, Sina Group buy channels are on-line;
July, CCTV reported the first group buy fraud site 1288 nets, refraction group purchase chaos like clusters
October, the Mission Bao Network announced that the provision of "at any time" service, full implementation of the barrier-free refund
December, the number of Chinese group purchase site more than 2000
January, where to go to net vertical group buying group
February, high friends, handle, glutinous rice, the United States Regiment, full, group treasure, Poly-Mei excellent products, such as well-known group purchase website 2011 years of total advertising budget are billion. In the next few months, the group-buying network advertising in the public transport platform, bus body, mobile TV and subway station, and other media took turns bombing
March, high-peer group purchase online. Groupon by virtue of cooperation with Tencent high friends into China, but buffoon, first want to go around the big pay to dig the corner of the Chinese group buying market, and then burst the lottery fraud, internal staff fraud scandal, is a negative news constantly; High friends to take the lead in "Digging the corner" to do a bad example, group buying site malicious "digging Corner" tide, group purchase site staff frequency collective "group jump". The most well-known example is the handle net east of more than 200 employees collective job-hopping Litters Regiment; US group starts "expired" business
July, the United States to announce the Group B round of financing 50 million dollars all to the account; The successful completion of the B-round of financing of the group buy site can survive the winter, but then can not get the wind investment in the purchase of the site is either transformed to do regionalization, vertical, or will be poured out
The rise of group buying web site worldwide
China group buying website start-up period
September, the United States Regiment, the YA Group, glutinous rice nets began to expand the city, pull pull network launched a number of daily groups, the United States network officially easy to name as Poly-Mei Excellent products
Vicious competition and consolidation period of Chinese group buying website
May, glutinous Rice network with everyone company packaged in the United States on the listing of the NYSE; the litters group claimed to have received 200 million US dollar financing from Goldman Sachs
Groupon submitted its IPO application in June and is expected to raise up to $750 million in the deal; Ctrip launched the group buying business, auto vertical Group purchase business online, full network announced the completion of the second round of more than 50 million dollar financing