How to do enterprise network marketing well?

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How to do the Enterprise network marketing, this is a lot of network marketing enterprises are very concerned about the problem. But many enterprises only see others success blindly follow the bandwagon, did not make suitable for their own business network marketing plan began the network marketing, this is done online marketing taboo.

An enterprise to do network marketing successfully, the following nine kinds of situations are sure to avoid:

1, did not develop the network marketing plan to begin the blind network marketing

First, the enterprise should have a correct understanding of network marketing, network Marketing is a systematic project, involving many aspects, need to combine their own actual situation to carry out demand analysis, formulate a careful scientific plan, in order to achieve success. Instead of listening to media campaigns, friends, or other people who are encouraged to start making websites blindly without a plan, releasing information and putting it online, this will end in failure.

2. Is the website building a redesign or a heavy application?

The Construction enterprise website is very important for the enterprise to carry on the network marketing. Is the station a redesign or a heavy application? Enterprises must first understand that Web site building is to serve the needs of network marketing. The ideal is to design and apply equally. That is to pay attention to corporate image, but also to meet user needs.

3, blind to mass information, spam marketing

Spam, mass information This marketing method is now deeply disgusted by netizens, if the use of this method will be detrimental to corporate image. This is also a great harm to their own network marketing, blind pursuit of low pay high returns of the malformed Network Marketing products, will lead to the enterprise is difficult to accept the real health benefits of network marketing services and products, missed the network marketing opportunities and enterprise development opportunity.

4, follow the market to buy network Marketing products

To know that the best products for their own products, do not look at what others use Network Marketing products are good, follow the bandwagon to buy, so not only is not the most suitable, and if the use of improper, will network marketing results have serious impact.

5, use the search engine bidding products wait for the behavior

At present, Baidu, Google and other search engine bidding products are the mainstream of network marketing products, more and more enterprises choose to use this way to network marketing. However, most enterprises do not know the use of the maintenance after bidding, resulting in a worse effect.

Bidding effect will be affected by many factors, the cost of daily budget, keywords and so on. If the bidding effect does not achieve the expected effect, to timely analysis of the reasons, timely bid maintenance, rather than wait, so as to enhance the network marketing effect.

6, online marketing and network marketing separate

Network Marketing is a part of the overall marketing strategy, is to achieve the enterprise sales and profitability of an important means, the need for online marketing linkage to achieve results. Many enterprises believe that the Internet is just a media, enterprises through the Internet to promote enterprises and products, improve brand awareness and corporate image even if the realization of network marketing; Network marketing is divided into corporate administration or customer service departments to carry out, marketing departments and network marketing functional departments in a fragmented relationship between the state. This is an incomplete network marketing awareness. Network marketing without network participation is not a real network marketing, it is difficult to achieve the "marketing" and "sales" this ultimate goal. Online combination, and finally reached a deal for the enterprise to create profits.

7, blindly credulous search engine optimization

To the site to optimize the appropriate, do not feel optimized will get a better ranking effect, on the site to "transform." Blindly trusting search engine optimization is a dangerous thing. If the optimization is improper, once be judged as cheating, will also be subject to the search engine punishment.

8, that information collection once and for all

Information collection is the popular "Network marketing Method", too many people choose this way to cause the network everywhere content identical information, and the quality is relatively poor, for these content search engine does not buy the account. To do the station or to down-to-earth, do more original content, add up, the intention to operate the website, so as to have a high degree of loyalty users.

9, think the network Marketing weight Statistics light analysis

This is a big misunderstanding, network marketing statistics and analysis is equally important. Only through the site visits, site rankings, the user's rate of change, the user's source analysis, keyword analysis and so on in-depth analysis to get the next step of network marketing work improvement proposals and plans.