How to do video marketing

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Now the domestic relatively good video platform has: Youku 6 Sohu Potatoes, such as 4 platforms.

These video platform rankings are basically based on the amount of video clicks.

I. Registered account number

We have a large number of registered accounts, the user name of these accounts can be registered in accordance with their good, and then fill out personal data, as far as possible with their own brand words related to the avatar can be set up to their own brand logo, and then the account of the user name changed to their own brand words.

Ii. Sources of video

1, original video: The General our own original video length of time is best controlled in about 5 minutes, so that more attractive users. As we all know, the video platform will add 15 seconds-60 seconds of advertising time before each video is played, if the video we're making is too short, most people don't have to wait for almost a minute for a two or three-minute video, and if the video is too long, there's not a lot of time to look at it and it will lose those who have less time to spare.

When you record your own video, you can add your own brand words, such as: Video add a logo or add a copyright information.

2, non-original video: We can download some of the most popular video, we can use the video editing software, to add a little bit of their own brand words ads.

Third, upload video

When we upload the video, we must pay attention to write a good video title introduction video grouping and other items.

1, the general title format is best: own brand words (preferably a few words) video name, such as: How to do video marketing

2, Brief introduction: Unifies own brand word and the video content, makes a simple introduction to the video, for example: How does the video marketing

3, video upload can be in their own account in the video grouping or classification, the group name can use their own brand name as a grouping or classification.

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