How to do the inner chain optimization in website construction

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To do a good job in the chain optimization of a website, first we need to understand what is within the chain, why we need to do well within the chain.

As the name suggests, the so-called inner chain is a site inside the link, that is, from the site's content linked to the site's internal pages, or also known as the site link. We are looking at some SEO optimization of the good site, often found in its articles generally will have a large number of internal links, will be some commonly used keywords point to its posts. The chain is not like outside the chain, difficult to manipulate, the inner chain is completely can be optimized manually, a good internal chain strategy, can make search engine smooth and more efficient crawling your site, at the same time can greatly promote the ranking of your site. So what do we need to do to optimize the inner chain?

The structure of a Web page is usually divided into three pieces: the head, the body, the bottom. According to the use of Chinese people, the main part is usually divided into the left side of the article, the right side for some of the relevant article links, this side we mainly introduce the main part of the site is the internal chain optimization.

Keywords link

In the content of the subject of the article, the content of the site will often appear many of our site has used the article name, or keyword name, the following figure

The optimization of the internal chain is the most representative of Baidu's own encyclopedia, it almost the optimization of the inner chain to achieve the ultimate, in the article appeared in some nouns, it will be linked to the corresponding terms of the encyclopedia page.

Second, Tag link

At the bottom of the article, we often can see some sites at the bottom of the article labeled the key words of the article, and these will be linked to the KEY keyword Tag aggregation page, so we often can find that some of the site's tag page ranking by the column page to high.

Third, related article links

Under the title of the article, or the bottom of the article, set up automatic call station the same key words of the article, so not only can greatly improve the user experience, reduce the bounce rate, but also for the search engine crawling to provide convenience.

Four, random article links

No matter how good the internal optimization of our site, but there is always a part of the article did not crawl to the spider, this side we need random articles to provide the article portal. The sections of random articles are generally placed on the right side of the main page. Search engines do not like dead things, it likes the page has a certain update, so random articles in addition to facilitate the spider crawling outside, but also as the task of updating the page.

V. Popular article links

Hot article here the main role is to promote PV, because users are usually like to go with the public, others click on many articles, he will be curious, will go to click, this also reduces the site's bounce rate, improve user viscosity. How to Blog original article http://www.kjfczx.com reprint please specify