How to do the scientific SEO data

Source: Internet
Author: User

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In the SEO industry, almost all of the great God has heard the scientific SEO, guoping teacher This idea for the SEO industry is very important, because he gave us SEO practitioners to do SEO provides the basis, with feelings and experience to do SEO. Always feel somewhat unreliable, SEO is justified, through the collation and analysis of data, plus their accumulated experience, I would like to find the best way to operate the SEO. But first we have to statistical data, according to the author understand now many SEO companies or studios do not begin to pay attention to data, SEO service companies will generally have a large number of enterprise stations need to optimize, so there is a large number of data needs to be statistical and analysis, must be aided by some software or procedures.

First: Develop the appropriate SEO data statistics system

At present, there are also good web site monitoring system, but are charged, and its function can not meet their needs. Considering these factors, we can only develop their own SEO statistics system, in fact, this system is not so complex, similar to Webmaster tools. For example: The acquisition of Baidu's top 5 competitor data, include keyword ranking, daily included number, reverse link number, domain name time, etc., these are some of the basic SEO data information, the author recently used the Locomotive acquisition software experiment, the effect can also be collected love station or other webmaster tools on the data. Because the station is more, so can not go to check, it is too time-consuming. Collect the basic data of these stations, and then do a program to generate a chart, so that every day can detect a lot of competitors, which station ranked up, which station was K and so on. Statistics of those who are K's competitors, analysis of these stations because of what the reason is K, in short, to do comparative analysis.

Second: Training SEO personnel to the SEO data analysis ability

To the author, many SEO personnel on the data is not cold, statistics and analysis of data is a very boring thing, but do SEO must understand to analyze the data. Many SEO personnel need to exercise their data analysis ability, according to the data to guide their own how to do seo better, this is a long process, perhaps a lot of SEO companies are lack of such talent, so do not have to find someone to train their employees. A General SEO service company will have their own team, team ability directly affect the company's effect, the team has SEO supervisor, outside the chain Commissioner, there is a friend chain Commissioner, and even content editing. A team of the most important personnel or SEO supervisor, of course, outside the chain Commissioner also want to understand the knowledge of data analysis, mainly external chain data analysis, SEO supervisor to be able to change their strategy according to the data information.

Third: Through the analysis of SEO data to improve the optimization strategy

The above two steps are to pave the way for the last step, Baidu algorithm rapidly changing, although some basic SEO strategy will not change, but according to the different types of Web sites, we certainly have to do some adjustment, green Luo algorithm let some buy and sell link webmaster deterred. The phenomenon of buying and selling links in the SEO company is also more common, Green Luo algorithm issued after we have to completely give up the purchase link? I think it is not so absolute, Baidu algorithm has always been loopholes, the official saying we can do reference, but the actual situation we'd better do experiments, improve the quality of the purchase link, and then control the number, And these can only depend on the statistics and analysis of the data. Now the requirements of the external chain of Baidu more and more high, which we have already felt, for the Enterprise station optimization, what kind of outside the chain of resources is better? What types of outside-chain resources should we give up? All of these can be discerned from the data you know.

Summary: To do scientific seo is a trend, Baidu is difficult to ponder, at least from a large number of data drawn from the conclusion is more reliable, with the feeling of doing SEO will make you very unsure, but then again, in the face of a large number of SEO data do not fall into it, the best to do their own SEO can be very simple, can also be very complex, because to face various types of Web sites, specific in the operation will have a focus, so today chat so much!

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