How to do Web site optimization to meet the needs of users

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In-station optimization and outside-station optimization are two optimization directions of website optimization, which is especially important in the era of user experience. In-Station optimization or blind optimization, resulting in poor user experience site rankings decline phenomenon occurs. Therefore, for the station optimization of the idea must be clear and long-term, but not blindly optimization. Let the user's needs completely satisfied is the highest level of optimization in the station, so what can we do to meet the needs of users?

1, the topic of the article more with the question-type statement

Many users search and visit the site, the ultimate goal is to solve their own hearts of doubt, to effectively attract users to browse the site only use statements as the title of the article is not enough, because users can not find their own needs and questions. Therefore, it is a good choice to learn how to use question-type sentences as the topic of the article to attract users. This initiative in the author of many times the practice and data analysis, found that its click rate did improve and more obvious, stationmaster are worth a try.

2, set anchor text link for easy browsing

Anchor text links in the past is to optimize the target keyword is the best tool, but with the constant impact of Baidu, anchor text link is no longer suitable for the optimization of keywords, but its role can not be ignored, the use of anchor text to facilitate users to browse our site content is the real king, Although this anchor text has no effect on the ranking of the website, but it has played a role in guiding and user-friendly browsing, greatly improving the user's stickiness of the site, but also to achieve our goal of optimizing the station.

3, set the essence content recommend

In an era of accelerated pace of life, users are eager to meet their own needs, but a website article of the order of magnitude is very large, we will only be the essence of the article first presented in front of the user, in order to retain the user as far as possible, so that users have enough patience to browse our website, so for the site to choose Daily, Weekly, It is important to have a monthly hotspot priority present.

In recent years, Baidu algorithm constantly change, we should realize that Baidu more and more emphasis on the importance of user experience, we do site optimization can not continue to use the past for search engines and the use of the method, to understand the needs of users and as far as possible to meet, so that the user's favorite site to get the Article by the e-commerce Learning Network (http://www.dzswww.com/) to provide, welcome to reprint exchanges!