How to effectively promote the site Webmaster

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From the institute to build a station to now also has a period of time, in the promotion and expansion of the site also has some personal views, summed up mainly in the following areas:

First of all, from the big side to grasp. I think this is a key to the development of the site, directly affect the location of the site and leave the impression to the user, to a certain extent, affect the rate of return, we should be cautious, summed up the following points:

First, fully understand the website, determine the nature of the site and the direction of development, from the overall grasp, this is the first thing to do, is to know how to do, the big frame of the grasp of the publicity has a direct impact, I give an example: I used to build a film station, the key word is "free movie", began to publicize the time is in accordance with the direction of the determination to do, but later, with the major search engine included began to increase, I in order to increase the effect, the results on the site above a column is a personal about the site of some views and views, the equivalent of a small personal forum bar. Originally thought more point original things can attract spiders to come, but the results did not achieve this effect, publicity is also using a number of personal points of view to attract users, resulting in the user to determine the error, this publicity on the existing user group has also produced a great impact on the number of visits gradually reduced. This simple example is no effective grasp of the nature of the site, leading to fundamental errors, and gradually affect the development of the site!

Second, to clarify what they want to publicize, the existence of a site there is a reason for it, do not advertise the site is "dead Station", as I mentioned above, free movie is your site's characteristics, then the "free movie" to carry out in the end, of course, in the long tail of the keyword can be modified and increased. The simple point is to spread around the characteristics of personal websites, find a suitable user group, in a specific area to promote the promotion, the effect I feel good, at least I am doing so, will promote the information as a whole good, to highlight what these are as stationmaster we want to figure out, at this point we can not be confused.

Third, how to promote the specific. Promotion is a long process, not a day or two. Have the funds to support I think simple, see now the promotion of advertising Alliance Way stationmaster should know---"Burn money", but as we medium and small stationmaster should how to do, this is we need to think of question.

Secondly, on the basis of a certain plan for the whole, the research is how to promote effectively. Here I introduce how I promote, the thought is "nets catch fish, sphere, each and every one", firmly believe that a law---' large number of laws ', the effect is quite good, the following specific:

One, everybody is very familiar with is----soft article. The effect of the soft text I think is very good but not long, this is mainly to the new station has a very good effect, soft writing is concise, hit the nail, remember wordy, otherwise the effect will not achieve the desired effect, good soft text is conducive to search engines, shorten the crawling speed of spiders, is a very effective way to lure spiders, Of course a good soft text brings the flow is huge, plus the reprint of the major stations can be imagined! So how do we write soft text? Personal summary of the following points, for reference only:

1, soft paper writing to grasp the center to write, understand what you want to write, such as: to write about the flow of the article, then you can increase the flow from the method and how to stabilize the flow to make a fuss, because these are the webmaster like to see, but write to be true not just an empty shell or even written on the internet tens of thousands of times, and then write at all meaningless! Must combine own situation to write, this only then can say, only then is true, only then someone to look, can achieve the promotion effect!

2, in the process of writing to pay attention to skills. I'll introduce this technique to you now. First on the title of the article. For example: How to let the new station a few days and I one months is how to earn 1W in fact, like such a topic is in line with the public mentality, because we do stand nothing but this, very good grasp of the reader's psychology. Second, in terms of content, don't be empty, that's what it says, to grasp the center to write, write to have characteristics, such as: in how to increase traffic we avoid common writing ideas, if write: the flow of my pressure is big and as a webmaster of our traffic is a bad thing like this title is alternative, But the effect is very good content to write about the flow brought about by the annoyance of other appropriate talk, this article is completed! Is it easier to compare the previous common writing to the one we prefer to accept? Finally, the article in the process of writing should pay attention to promote their own website, I found that in the middle of the writing to insert the site address is very effective, this proposal to try. Of course, there are other writing skills, which you can go online to check, I will not one of the narrative.

3, soft paper writing I personally think that must be original, should not be everywhere to copy other people's composition of a completely worthless article, so the promotion effect of the article is really not how, because I tried, at least for the future development of the site will have a great impact, to write on the classic point, Why use a lot of time to write worthless articles, if in order to promote and to promote I feel completely will lose meaning, in fact, to look at the problem, to achieve the effect is quite good!

The second is also our commonly used QQ promotion, this I saw on the network, basically did not to the QQ propaganda to write the complete article, what all involves, often means empty, in fact regardless of which kind of propaganda way, chooses that we must use well! With the publicity of QQ I feel very deep, mainly in the following areas:

1, QQ Publicity do not rely on any software, such as mass software should not be in the promotion process, so the greatest advantage is to be able to communicate with others in a timely manner, the general mass of things others will not see, the effect is not very significant. QQ Group in the choice of time to choose and promote the site-related groups, such step-by-step to guide, with different promotional materials to hair, and even when others see the time no longer feel that it is advertising, it really achieved results.

2, QQ publicity materials change. Do not use a layer of unchanging text, the appropriate use of pictures, animations, flash and so on, technical good words can also make a website advertising. Text of the promotional cycle I tested the best is 2 weeks a change, otherwise people will see a sense of disgust, of course, if the regular hair, the cycle should be relatively shortened, this is the grasp of their own.

3, QQ publicity time to determine. Often at the same time the effect is not very good, there should be a plan for purposeful publicity, for example: I have 3 QQ group, are all about film and television group, then we should look at the group information when the most, determine good publicity time, some morning more, some evening more {General Evening 7 o'clock---9 points are more}, After observation, targeted publicity. Such promotion is professional, is effective, webmaster pay often and get in direct proportion, as long as done, no effect that is a lie!

4, QQ propaganda ' degree ' and ' quantity '. The former I want to say is propaganda to be appropriate, do not blindly hair, blindly pursue their own thinking of the effect, this ' degree ' to the promotion of their own gradually to grasp, I do not say, when it should be done, when should stop, to see the webmaster own personal judgment; The latter is to say that the coverage of publicity must be broad, this "wide" is not without marginal, in their ability to control the best! These two points are more important to grasp. may be difficult, but really propaganda is a learning, we do not paragraph to study, to practice, to understand!

Third, in the major forums posting. One of the most common and boring ways to advertise. Most webmasters may think so, in fact, often these think useless, think that waste of time the way to achieve the effect of other ways of several times! The results I have achieved in the promotional process of the Forum are ideal, at least to the best of my expectations. The following personal methods are described below:

1, Post. Post in the forum is like writing soft wen, bad article is no one to see. Specific how to write, how to write good, you can refer to the soft writing, I do not say more here.

2, replies. This is an important part of the forum system that we should focus on. A good article nature someone to the top stickers, but as a webmaster we are not finished with high quality stickers, every day must set a certain time to see their own writing articles, for other people's problems to be dealt with in a timely manner, simple point is equivalent to the current "after-sales service", to be maintained.

The above three points are basic and effective, at least I have been validated in practice. I am also here to say other ways {found on the Internet}, specific how to do I do not describe, there are mainly the following:

1, search engine promotion method

2, blog website Promotion method

3, the net picks up the website promotion method

4, Mailing list website promotion method

5, Word-of-mouth website promotion method

6, Restricted content website promotion law

7. Aggregation Link Website Promotion method

8. Peer-to-peer Resources Website Promotion method

9, Picture water Printing Website Promotion method

10, Video source Flash website promotion method

11, submitted to the Web site promotion station

12, Exchange Links Website promotion method

13, website Exchange Chain website Promotion method

14, Batch submit Links website Promotion method

15, website Promotion Alliance website promotion method

16, Traffic Statistics Website promotion method

And so on the promotion way from the network, I just picked a bit of a better, interested owners can go to see their own, are very classic, but unfortunately is not written very detailed, if there is time I will be a person to introduce how to do to achieve the best results!

Effective website promotion lies in everyone's exploration, promotion is a long-term process, the above is only a personal point of view, I hope the webmaster in the future site to promote useful!

I QQ 517171109 need to promote can and I said, we discuss, we learn from each other! Small station http://www.tudouwebsite.cn have time to see our webmaster is to play the network!