How to enlarge the Chinese New Year propaganda offensive under the employment shortage background

Source: Internet
Author: User
Keywords Job Site

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Million family reunion Happy Days are always very short, the Year of the Dragon Spring Festival holiday is coming to an end, people will start a new year to fight. At this time, many migrant workers have started to pack up and sit on a train heading north to work, but this year it has deserted a lot, according to the CNR. Many people are unwilling to leave their homes and work again. "Recruitment difficulties" and "labor shortage" has spread from the coast to the mainland. According to Sanming 0598 Talent Network director Chen General Introduction, in the new situation that the labor shortage becomes a national phenomenon, local network talent recruitment relies on regional brand and influence advantage, can play a bigger role in solving the labor shortage, the key is how to seize the Spring festival return time to do publicity and promotion, so that the network recruitment is not only white-collar job search for the favorite, But also to become blue-collar, including peasant brothers to transfer employment preferred.

First, the initiative into the village into the household, expand visibility. People who become big things must have a strong sense of professionalism and responsibility. According to reports, the national weightlifting team coach Liang preparing for the Olympic Games because of the Spring Festival training overworked excessive sudden death, its fighting spirit is an example of entrepreneurs to learn. For local network recruitment site, the Spring Festival is a rare opportunity to promote the promotion. There are three main reasons: first, the majority of people go home for the holidays, staff concentration is higher. Second, during the spring festival, rich rural activities, more promotional platform. Third, the job description caters to the needs of the masses, and may receive wide attention and welcome. To this end, the proposed local network recruitment site to give up the spring Festival break, organize personnel into the city of the county to carry out publicity activities in rural areas, such as at the township junctions posted recruitment information ads, advertising in local television stations, in the local TV show notice of the newspaper ads, etc., quickly seize the regional rural market, so that the site brand deeply rooted.

Second, actively join the public good, improve reputation. Every year during the Spring Festival, all over the country to carry out visits condolences and gala celebrations. As a recruiting site can be active with the rural organization docking, such as the form of Web sponsorship printed beautifully couplets, calendars, pictures, consolation, red envelopes and so on, with a small investment and public welfare forms, so that the Web site publicity infiltration to thousands of households. How to have the strength of the company, can also be sponsored by the country Dragon lion dance, fireworks evening, opera, Temple, Garden and other features, in the Spring Festival to visit relatives and friends to become a hot topic of conversation, will be better publicity results. As for the mode of operation, in fact, can also be commercialized operation, the recruitment site as a bridge, in response to tobacco and alcohol non-staple food, home appliances, automobiles, real estate and other recruitment enterprises to promote the needs of the market, to achieve mutually beneficial cooperation, to climb the ladder. Decisive, everything is possible as long as you are willing to work hard.

Third, the planning of creative activities to enhance public credibility. In the large background of labor shortage, how local recruitment site can bravely stand out, take social responsibility for the party and the recruitment of enterprises, will be greatly praised. This need to spend a little more thought, careful planning, ingenious ideas. The author observes, the ***.com and so on some local recruiting website's activity plan is worth to draw lessons from. For example, the network job fairs, specially designed a page, organized Bailai local recruitment enterprises, arranged for half a day to carry out real-time online recruitment, job seekers posted resumes in the first time get the interview notice, for the enterprise recruitment and talent recruitment to establish a fast access, very popular. In the actual planning, can be local hundred well-known enterprises special recruitment, can also be local trade associations, local Chamber of Commerce in the name of the organization of special recruitment, mobilize all aspects of enthusiasm. In addition, the local personnel and Labor departments organized large-scale recruitment network can also be active docking, on the one hand to inform the recruitment of enterprises and job-seekers to participate, on the other hand, with the organizers to cooperate with the initiative, do a good job in the field and network publicity services, to achieve mutual win.

By the old secret net original, the main point of view is the local recruitment site how to address the situation of labor shortage, seize the year of the Dragon Spring Festival workers return to the time, increase publicity efforts to promote visibility, reputation and credibility, to solve the shortage of labor to strive for greater. Friendship recommended Sanming 0598 Talent Network www.0598rc.com, finally, I wish you a Happy New Year, the Year of the Dragon Auspicious, wish the employment enterprise recruitment smoothly, job-seekers success!

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.