How to evaluate the construction of foreign trade website?

\ This article is from: Odau China-Xiatao Blog (www.xiatao.com/article/1857.htm)

Nowadays foreign trade website construction companies springing up, the fierce competition of foreign trade website construction market makes customers more difficult to make choices, the effect is unbearable, the effect is often counterproductive, the results are often disappointed. That how to identify the professional nature of foreign trade website construction, but also become the focus of customer attention, what kind of foreign trade website construction standards, purposes, is the topic of customer concern.
Foreign Trade website Construction Professional can be considered from the following points:

One. Professional Foreign Trade website construction-site evaluation
including user-friendly analysis, that is, customers so browsing the depth and time of the site, interactive effects, and so on, user experience diagnosis, and search engine friendliness analysis, competitor website analysis, website conversion rate, visit volume and other comprehensive factors to measure the evaluation. In order to visualize the customer list of "Web site diagnostic Evaluation Analysis Report", that is, quantification rather than textual, is visualized rather than complicated, accurate positioning rather than general, that is, all stand in the user's position, marketing standards.

Two. Professional Foreign Trade website construction-marketing web site
that is, foreign trade marketing site construction, as the Internet portal, marketing-oriented foreign trade sites are small and medium-sized foreign trade enterprises must have a platform window, coupled with low-cost, cost-effective advantages, corporate marketing Foreign Trade website is the successful start of foreign trade enterprises.
its standards include ①. Friendly to search engines, so as to better facilitate the collection and ranking, more user search experience. It must provide customers with detailed construction plans, as well as professional introduction and description of their advantages and disadvantages. That is, the current situation of foreign trade website is the common problem, how to change, user behavior analysis, such as detailed description, for the user reference standards.
②. Friendly to user experience, rational application of optimization strategy (search engine optimization strategy).
③. The vagaries of the construction of foreign trade websites. That is, according to the needs of different customers and product differences, markets, channels and other comprehensive factors, to build a user's own foreign Trade marketing website, good body to create a foreign trade marketing site, not a condom template.

Three. Professional Foreign Trade Web site Construction-Marketing promotion
that is, the integration of user needs, product trends, market factors such as network channels to promote.

Four. Professional Foreign Trade website construction-software application
①, an analysis of the information background of foreign trade industry ②, the problems faced by the management of foreign trade industry ③, the problem of the foreign trade software ④, what kind of management software ⑸ The Foreign Trade enterprises, the professional foreign trade software performance ⑥, the choice of foreign trade software, some suggestions ...

Five. Professional Foreign Trade website construction-talent Promotion
Service Foreign trade enterprises, for enterprises to provide long-term development strategy and E-commerce strategy, in order to sustainable development of enterprises, as well as permanent cooperation, and blindly for the customer's follow-up sales, profit, circle of money, only for customers disgusted, appear unprofessional.

Six. Professional Foreign Trade website construction-e-commerce talent training
Foreign trade companies to achieveThe biggest obstacle to the maximization of foreign trade sales and the electronic commerce is the lack of talents and foreign trade. For enterprises to provide foreign trade e-commerce talent training and a series of talent training strategy, in order to develop long-term interests of enterprises. More can promote the development of e-commerce of small and medium-sized enterprises.

Professional Foreign Trade Web site construction, must be based on the customer's benchmark, permanent cooperation for the concept of a total profit for the purpose of the interests, modularity, structural services, construction of ideas, only for customers disgust, pollution market land.