How to evaluate the potential of links in new stations

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Exchanging links is one of the required courses for each webmaster. The basic principle of link exchange is that both sides have little difference in weight, collection, snapshot and so on, and the content is strong. Based on this, for the beginning of the site, there is not much gorgeous indicators, want to switch to high-quality links is very difficult. Therefore, the new station in the exchange of links should give up the climber, put more attention on the friendship chain's rising potential. So how do you evaluate the potential of a friendship link?

1, included in the proportion. The proportion of the site is included in the page with the total page ratio of the site, the higher the ratio, indicating that the site's collection of the better, but also indirectly reflects the content of the original site is higher, by the search engine's favorite. So how do you get this percentage? Because Baidu to the original article of the importance of more than Google, Google on the page is basically a photo collection, so the number of Baidu included with the number of Google included in the ratio is basically the proportion of the site included.

2, the key words discretion. From the friend chain of the key words can be seen in its ranking rising potential. You need to pay attention to the choice of key words. Some sites in the selection of keywords is very extensive, or too broad, or very uncommon, the competitiveness of the keywords and user search habits ignored, it is conceivable that such a site to make the ideal ranking is not foreseeable. On the contrary, some of the keywords in the Baidu Index and the long tail of the combination of careful consideration of the site has a relatively large potential, but also shows that the webmaster has a relatively strong strategic vision.

3. Snapshot Update. Baidu Snapshot is an indicator of the vitality of the site, snapshot update quickly explained the site in a constant supply of high-quality content, is the engine spider frequently crawled objects. Need to remind is not only to pay attention to the friend chain site snapshot update time, the stability of its snapshots also need to pay attention to. Analysis of the friend chain snapshot history, if the time is bad, intermittent, it shows that the site has some degree of instability, exchange friends need to be cautious.

4. Export links. Friend chain Export link is also one of the indicators to evaluate the potential of friend chain. If a site has a large number of export links, at least can explain two issues: first, this site is promiscuous site, that is, the choice of You You chain without thinking, all through kill. Second, this site is a frequent replacement of friends chain of the site, perhaps the exchange has not a few days will be your link removed. It's best to think twice about this type of site because you're likely to be one of its passers-by.

5. User experience. This is a soft to evaluate the potential of a friend chain, and one of the most indispensable indicators. If a website has just started to put the user experience on the agenda, it must be a great potential site. The indicators of the reaction user experience include the appearance of the website, loading speed, the quality of the site structure and content, etc. If you browse a website feel unobstructed, pleasing to the eye, and have a collection of the impulse, that such a friend chain is worth cherishing.

Exchange friend chain is like making friends, a friend will make you better, loss of friends will make you increasingly degenerate, the same good friends chain and poor friend chain will produce two diametrically opposite effect to your website. A potential friend chain is a booster, and its gradual ascent will make you keep improving.

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