How to excavate the traditional resources and extend the development of the Enterprise website

Source: Internet
Author: User
Keywords Tradition it should be

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The Enterprise website Construction is a problem that many company's information Industry section pays close attention to, I have received a number of corporate web site construction Tasks, many of the company's clients to build corporate web site is basically the same goal, that is to let the enterprise site for enterprises to bring some potential customers, bring more business orders, thereby creating corporate profits, From the overall situation, now the enterprises are aware of the importance of corporate web site, but many enterprises to build the site while ignoring the traditional resources of marketing, today, the author of the traditional resources of mining to talk about the enterprise site and traditional resources to integrate.

When the corporate web site has a certain amount of traffic, we this time the salesman will be on, many customers visit the site will be to the website message, leaving their own needs and contact, and our business Department of the salesman is doing, is to dig these available resources to carry out the propaganda strategy, Starting from the traditional way is the door-to-door sales salesman, we can take the company's Internet brochure, Business Classic case publicity, in the sales to the customer when the salesman should pay attention to integrate into their corporate web site, because these customers from the site to understand the enterprise, then the site is also to communicate to customers an important means.

Enterprise's customer service reception is also a mining of traditional resources, when the customer needs to understand the company's products or resources, the traditional customer service staff have come in handy, customer service is what? is really for the customer service, we have to set customer customer is God's thought, can pass the traditional QQ, QQ Mail, MSN and other contact methods with the customer friendly communication, this is the enterprise site to use traditional resources and customers to reach a consensus of a way, I suggest that the site can also add some modern product core, and traditional resources complement each other.

The use of mobile phone marketing and corporate website development of integrated marketing, mobile phone marketing is an extension of the traditional resources, we all know the predecessor of mobile marketing, that is, broadcast marketing, we use mobile phone marketing to develop corporate sites to pay attention to some of the content, 1. Corporate website image and mobile phone promotional film with each other. 2. Mobile propaganda to be true, to combine the enterprise website product propaganda, do not have this product on the handset, and the enterprise website does not, that caused the website false. 3. Mobile propaganda to combine site content planning, every corporate site has its own enterprise core and corporate news, we use mobile phone marketing methods can be their own corporate web site Enterprise core and corporate news into which, and ultimately form a situation that affects the user's subconscious.

With the continuous development of the Internet, new resources have been presented, I as an old webmaster always think that the traditional resources also have their own marketing methods, we should not give up, we should be traditional resources and new resources to form a fusion, to achieve a common win and balance of the situation, the construction and development of an enterprise website the most taboo is the unilateral adoption of a development approach , this is to go to extremes, no matter is the website design development, the promotion development, the marketing development all must unceasingly excavate the traditional resources and carries on certain extension and the expansion.

With many small and medium-sized enterprises sharing experience, complementary advantages, as well as the emergence of new marketing tools will be more conducive to promoting the steady and healthy development of small and medium-sized enterprises. As a product of the information age as well as the promotion of consumer habits, enterprise Web site Construction Network Marketing in the small and medium-sized enterprises to break through this protracted war is certainly a promising, forming an extension or expansion of traditional marketing methods. This article originates from Http://www.dajiaoui.com sword three boxes, reprint please keep the author link, thanks.

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