As we all know, Baidu's users of the auction, medical site users occupy a large part. This shows that the medical web site to do the feasibility of bidding, but the same, on the other hand, it also shows the competition degree of competitive position. So, the medical website has to start from all kinds of long tail keywords, whether it is SEM or SEO, do the premise of ranking is need you know what word ranking! So, how to dig deep medical long tail keyword?
First, through the tool mining Baidu long tail keyword
This side of the writer is using the word-chasing tool for long tail keyword query, you can obtain the following figure:
This example, we are looking for "Fuzhou painless people" keyword, we can obviously see, this side of the long tail keyword, almost all can be said to be accurate users of the keywords, from these words to search for users, it can be said that almost all people flow this demand. Similarly, in the actual application, it is necessary for the main disease to query different keywords to get long tail words.
Second, through the Love station mining opponent traffic long tail keywords
Through the use of Love station Baidu weight query, we can roughly get the site's approximate search Baidu source of traffic, and some of the site's traffic keywords. We use the tool to analyze the opponent's traffic long tail words, resulting in the following figure:
From the figure we exclude some of the shorter keywords, you can directly get some long tail of the keywords, these long tail word is already verified by the opponent's site traffic long tail, the competition may be higher, but the same, it can bring more traffic.
Third, through the flow Statistics tool mining long Tail keywords
We do Baidu bidding, very often used means is a wide range of matching, so the last word automatically match to a large part of the keyword is actually we do not expect, that is, our blind spot. By sifting through these keywords, removing irrelevant and low conversion words, to the remaining words plus regional words, we can get the long tail keyword, this word has a considerable degree of operability, because are some of the more difficult to think of the keyword, so the usual competition will be lower, easy to do rankings. This article source Fuzhou Gynecology Hospital http://www.kjfczx.com reprint Please specify
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