How to inherit the weight of the old station by the SEO website reconstruction

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

In our daily work, we often encounter this problem: "The existing site to reconstruct, in order to maximize the satisfaction of the optimization requirements, but how to let the new station inherit the weight of the old station to become our SEO urgent need to solve the problem." Website refactoring process We need to solve 2 problems: 1 New stations must be able to maximize the satisfaction of visitors needs (visitor friendliness). 2 The structure of the new station not only needs to meet the requirements of optimization, but also the need to successfully inherit the weight of the old station (keyword ranking).

Visitors to the site to do a good job, if there is no visitors so is also empty things, so we must first meet the search engine optimization based on, and then to meet the visitor friendliness of the promotion, so the new and old site weight handover becomes our site restructuring work in the most important. The following is Maoseomao after 2 Web site reconstruction Summary of practical experience, I hope to help you to reconstruct the site's SEO for the first time.

First, before the website reconfiguration, must be comprehensive statistics old website existing keyword rank page. Because we can consider keeping these pages in the new station.

There are two ways to keep these pages:

1. Re-make a similar page, through 301 permanent orientation to the new page, you can also consider on the old page to do an export link to the new page.

2. If the structure of the old page, code, for the search engine is reasonable, you can consider the direct reservation.

Two. The old website has the keyword ranking page URL and the file name, the new website must strive for the same. Such URLs and file names are good for search engines to include our new pages faster than the original way.

Three. In the future after the launch of the new Web site, we want to keep the old site files, and the old site files on the appropriate page to put the appropriate text links to the new site, there are 2 advantages:

1. Transfer the weights of the old website to the new website faster.

2. Faster search engines to include new Web pages.

Four. Be sure to make a 301 permanent orientation to the old website files. Because so far 301 permanent orientation is the most friendly way of website and search engine.

Five. Put a website (old site and new site) of the Sitemap.xml file in the root of the site, to help search engine analysis of old sites and new Web site file content relevance, but also in order to help search engine quickly included new site pages.

Six. In the later time, you can slowly delete the old site files, once deleted a file, remember to do a 404 error page, timely let search engines delete the old site URL.

Suggestions: You can put the old site files, a separate new folder on the inside, in order to change the weight of the faster also for you to be able to separate new sites and old site documents.

Summary: Hope that the above 6 points can help you to successfully reconstruct your website, if you think that the content of younger brother still need to modify or need to add, you can directly contact my QQ370579737. Finally, I wish you SEO can successfully reconstruct an appropriate search engine site. This article Shaanxi Cornerstone Advertising Co., Ltd. http://www.jishiguanggao.com All rights reserved.

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