How to write articles that meet the needs of users in website optimization

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The author has been engaged in the information type of small enterprise website operation and optimization process, in particular, with the upgrade of Baidu algorithm, more and more feel the importance of the site in the post for SEO, as a seoer I think the article must be written and user needs and experience hook, your content can get a lot of customer concern, can enhance the site of how much viscosity, the two are proportional to, a Web site, how to make the quality of the article more valuable and persuasive, the author believes that the following several aspects worthy of any of our webmaster thinking, well the following author to their own site for the case of detailed analysis.

First, how to effectively tap user needs before writing. I like to do data statistics work, we first look at the map,

The above diagram shows the Baidu Drop-down list of common Lan Tanyu related to the relevant under the elongated tail words, we can see Lan Tanyu bracelets, Lan Tanyu price, Lan Tanyu bracelet Price is a relatively high level of user focus on the content, in the article writing, no doubt these are the content of our extended long tail flow, Write a strong point of the post of the powerful weapons, article writing we should not only provide for the title of the original content, the key is how to make the article highlight the value of the general author in the process of introducing the original creation as the basis, and again based on the provision of a lot of different reference tips to meet the needs of different users search, For example, when customers search the price of Lantian Jade Bracelet, the customer itself has a very clear demand, they search demand is jade bracelet, but we think, search Jade bracelet friends have different age group friends, such as age between 18-23, between 23 to 30, there are 30 years old , of course, different age groups for the color of the jade is not very consistent, young friends like red or green color, more than 35 years old, they prefer similar milky or dark-colored products, we introduce the prices of different products when it is best to elaborate on the different colors of products and different types of different levels of the anastomosis, Targeted recommendations, can let users feel your good intentions, in one is also from the side of the site to reflect the professional degree of the key.

Second, the article is best to write in an illustrated way. A lot of times when we introduce a product, even if you use very gorgeous statements to describe, but as a layman, they need to know the product itself, in addition to the text of things, some pictures together will make the user feel more impressed, especially for many products Web site, The combination of pictures and text is a very good means of increasing persuasion, if you are a careful friend, you often shopping words will certainly find that many product sales and Taobao Web site content of their site when writing, often for different models, different categories, based on different graphic display effect, The purpose of doing so is very clear, it is undoubtedly hoped that from a variety of aspects and angle analysis of the same product because of different devices, users of different age groups of products for the user's display form and manifestation of incisively and vividly, this kind of writing quality articles in the way worthy of any one optimization personnel and Web site editing and learning, Here in particular for the corporate web site, the author suggested that the professional degree of photography, shooting at the point of view, model selection is to promote the most powerful weight of the article, I hope we can use for reference.

Third, the website title must reflect your article selling point. Here I do not specifically emphasize the title party, because the title of the party, although the title itself is relatively novel but the user has seen a feeling at a loss, especially easy to make users feel cheated, as the article title I suggest highlighting article theme is the most critical, such as their own today's theme of this article is called, How to write articles that meet the needs of users in website optimization. The article title is simple and clear without any muddy, the purpose is very clear is designed to help the vast number of SEO personnel and website editors can better write our station article, as the content of the article we must provide detailed and effective support for the theme, any article writing is aimed at our website users, Regardless of the use of any way of writing, the purpose of service users is unchanged, so, I think the title of the article do not wantonly exaggerated, do not generalize, we must let users and search engines understand that the purpose of the article writing, article title and content of a high degree of agreement is necessary, The title embodies the article selling point means to highlight the central idea of your article, we learn from high school has been writing, many students write on the topic, the results of the teacher in writing comments, directly, the article deviated from the central idea, this problem can be big, as if you want to go to a place, but halfway lost, The results will definitely be the opposite of the target, this is to remind me to write side of the door to check whether the site from the theme, if the article a large section of the graduation theme, users will read confused, do not know stationmaster cloud. This reminds us to be cautious.

Finally, the author concludes that the site content construction when the author has the same confusion, blind and helpless stage, this stage really feel that the writer is depleted, in fact, now think, mainly the reason for their own thoughts, has been like through a single way of writing to send feelings, in fact, now in turn thinking , for any product or news information, as long as you keep looking at the surrounding things, for the serious analysis of things, change the angle to think about, looking for what happened and what is happening, you really will be Evans, naturally will be able to write out their own want to express things, good, today I and you analyze the way here, This article by Lan Tanyu http://www.029lty.com original webmaster NET, reproduced please specify the author copyright information, thank you for your cooperation.